SEA Specialist (m/w/d)

At Pflegia we are building and operating an innovative job-matching platform, which intelligently brings together caregivers and healthcare employers. Our vision is to become Europe's leading job platform for nursing professions and to fight the nursing crisis! Become part of the team and shape the nursing job market together with us!

Tasks

• Conduct thorough keyword research to identify relevant and high-performing keywords for our campaigns.
• Develop compelling ad copies that align with our brand and optimize them for maximum performance.
• Plan, execute, and manage paid search campaigns to achieve business objectives within allocated budgets.
• Analyze campaign performance data and provide actionable insights to improve overall results.
• Monitor and adjust bid strategies to maximize ROI and achieve campaign goals.
• Implement and manage conversion tracking to measure the success of campaigns.

Requirements

• Proven experience in managing paid ad campaigns, especially Google, as well as Meta and TikTok.
• Strong analytical skills and attention to detail
• A creative spark for crafting engaging ad copies and designing compelling visuals.
• Excellent written and verbal communication skills in both German (writing ad copy) and English (communicating with the team).
• Up-to-date knowledge of industry trends and best practices.
• Experience in several of these frameworks, services and technologies: AdRoll, Bing advertising, Hotjar, Mailosaur, Segment, Sendgrid, Twilio, Zapier

Benefits

• Lots of opportunities for professional growth and development
• A pleasant workplace (open-plan office centrally located in a beautiful building in Berlin) with home office option
• A very nice, inclusive, collaborative and cooperative working atmosphere
• Free drinks

We have a lean and quick hiring process, do not hesitate to apply!

Zuletzt aktualisiert am 19.04.2024