Social Media Editor

ABOUT THE JOB

The ACLU seeks a full-time position of Social Media Editor in the Communications & Marketing Department of the ACLU’s National office in New York, NY or Washington, DC. This is a hybrid role that has in-office requirements of two (2) days per week or eight (8) days per month.

The Communications & Marketing Department creates, maintains, and expands message narratives to engage our supporters and other target audiences, to help protect and expand civil liberties and civil rights, and also illustrate the value and impact of the ACLU’s transformational work. Through our messaging, engagement with newsmakers, our written content, creative branding, and visual identity, we encourage support for the ACLU and help to build a more perfect union.

WHAT YOU'LL DO 

Reporting to the Director, Social Media and Store, the Social Media Editor will be responsible for producing, editing, and evaluating the performance of organic social content for our more than 6.8M followers across platforms.

YOUR DAY TO DAY

• Creating social media content for the ACLU during proactive and reactive moments, producing content that amplifies, educates and drives attention to the proactive and reactive work of our organization, including during off-hours when necessary for high-priority and “breaking news” moments
• Reporting on and providing strategic insights on social media and online engagement initiatives, campaigns, and trends
• Managing ACLU social media communities
• Respond to direct messages and comments across social media platforms
• Reporting on emerging trends or conversations with insights for stakeholders
• Help the social media and merchandise team quickly adapt content in high-impact opportunities to increase the visibility of our advocacy, programmatic and legislative work, and to generate email list and social media audience growth, and fundraising
• Help develop advertising content for Instagram and Facebook as needed
• Collaborate on mobile video editing and copywriting with an emphasis on digital accessibility
• Assist with weekend web and social media publishing as part of a rotating coverage schedule
• Assist with special projects including online actions and advocacy campaigns, live social media events, and communications campaigns to support ACLU programs
• Monitor social media trends, and emerging practices. Report on activities in the social universe back to the organization to highlight key moments or best practices of which the ACLU should be aware
• Stay up-to-date and informed about ACLU’s issues and positions, and have an understanding of cultural conversations around social justice
• Engage in special projects and other duties as assigned

FUTURE ACLU'ERS WILL 

• Be committed to advancing the mission of the ACLU
• Center and embed the principles of equity, inclusion and belonging in their work by demonstrating commitment to diversity with an approach that respects and values multiple perspectives
• Be committed to work collaboratively and respectfully toward resolving obstacles and conflicts

WHAT YOU'LL BRING

• Experience producing Instagram, X (formerly Twitter), Facebook, or TikTok content for advocacy, political, communications, marketing, development or related fields required
• Strong experience operating on Threads or related trending and emerging social platforms preferred
• A passion for online advocacy and commitment to the mission of the ACLU
• Demonstrated ability to build and maintain positive relationships; strong communication skills - both written and verbal.
• Proven ability to effectively coordinate social media content on deadline

COMPENSATION

WHY THE ACLU

For over 100 years, the ACLU has worked to defend and preserve the individual rights and liberties guaranteed by the Constitution and laws of the United States. Whether it’s ending mass incarceration, achieving full equality for the LGBTQ+ community, establishing new privacy protections for our digital age, or preserving the right to vote or the right to have an abortion, the ACLU takes up the toughest civil liberties cases and issues to defend all people.

We know that great people make a great organization. We value our people and know that what we offer is essential not just their work, but to their overall well-being. 

At the ACLU, we offer a broad range of benefits, which include:

• Time away to focus on the things that matter with a generous paid-time off policy
• Focus on your well-being with comprehensive healthcare benefits (including medical, dental and vision coverage, parental leave, gender affirming care & fertility treatment)
• Plan for your retirement with 401k plan and employer match
• We support employee growth and development through annual professional development funds, internal professional development programs and workshops

OUR COMMITMENT TO ACCESSIBILITY, EQUITY, DIVERSITY & INCLUSION

Accessibility, equity, diversity and inclusion are core values of the ACLU and central to our work to advance liberty, equality, and justice for all. For us diversity, equity, accessibility, and inclusion are not just check-the-box activities, but a chance for us to make long-term meaningful change.  We are a community committed to learning and growth, humility and grace, transparency and accountability. We believe in a collective responsibility to create a culture of belonging for all people within our organization – one that respects and embraces difference; treats everyone equitably; and empowers our colleagues to do the best work possible. We are as committed to anti-oppression, anti-ableism, and anti-racism internally as we are externally. Because whether we’re in the courts or in the office, we believe ‘We the People’ means all of us.

With this commitment in mind, we strongly encourage applications from all qualified individuals without regard to race, color, religion, gender, sexual orientation, gender identity or expression, age, national origin, marital status, citizenship, disability, veteran status and record of arrest or conviction, or any other characteristic protected by applicable law.    

The ACLU is committed to providing reasonable accommodation to individuals with disabilities. If you are a qualified individual with a disability and need assistance applying online, please email benefits.hrdept@aclu.org. If you are selected for an interview, you will receive additional information regarding how to request an accommodation for the interview process.

The Department of Education has determined that employment in this position at the ACLU does not qualify for the Public Service Loan Forgiveness Program.

 

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Last updated on Aug 15, 2024