Sr. Product Price and Value Communication Analyst

Candidate is responsible for the pricing process across several franchise groups from new & existing product pricing through customer communication. He/she functions in a lead role with Clinical Franchise General Managers and Product Directors to develop list prices and price guidelines for new products and services through the application of marketing strategy and principles.

 

·        New product introduction pricing – apply marketing strategy and pricing fundamentals to set price for new offerings; develop financial models

·        Identify customer value drivers by segment for strategic tests

·        Identify differential benefits from Quest Diagnostics offering – for tests and value-added services

·        Translate differential benefits into clinical and economic value – for patients, for providers, for payers

·        Develop customer-facing value communication tools and implement across the various sales channels

·        Introduction of target price system – drive a change process to set target prices for offerings by segment, channel, and region

·        Annual price change – partner with Commercial Pricing Operations to design and implement annual price change

·        Support for Business Development pricing – new ventures & markets

·        Support for Science & Innovation pricing – new technologies

 

Requirements:

 

·        3-5 years’ experience

·        BS degree in Finance, Marketing or Economics

·        MBA preferred

·        Direct B2B pricing experience; healthcare pricing valuable

·        Mix of finance, marketing, or sales, with strong quantitative capabilities

·        Pricing analysis – ability to apply pricing strategy to complex high-technology healthcare markets

·        Project management – ability to independently manage multiple complex projects

·        Technology mindset – ability to understand the opportunity in emerging technologies

·        Modeling – ability to build a quantitative expression of differential customer value

·        Sales – ability to work with sales teams to implement a tool to improve win rates

·        Strong Communication Skills- ability to distill complicated information in a clear and concise way

·        Creativity – ability to create a new approach, new tools, work across multiple technologies and channels

·        Persuasion – ability to motivate sales teams to adopt a new approach to selling

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Last updated on Jul 31, 2015