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(Senior) UA Manager

Just Play GmbH · vor 30+ Tagen
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JustPlay is looking for a (Senior) User Acquisition Manager. You have the unique opportunity to join an already thriving business and will focus on bringing the user acquisition for our JustPlay app to the next level. We already spend 8 digits annually on our growth and have scaled our unique loyalty platform to half a million Daily Active Users in the US. You will work closely with our Head of Growth and the User Acquisition team to make our products an even bigger hit.

Tasks

  • You will manage, implement, and execute user acquisition strategy across various channels (SRN, DSP, Networks, Incent)
  • You work closely with Product, Data Analysis, and Creative Team as well as external agencies to drive full funnel marketing strategies
  • You leverage data and your analytical skills to make strategic decisions and identify growth opportunities
  • You manage the relationship with advertising networks
  • Together with the team, you will find effective ways of navigating the dynamic nature of the ad market and leverage your knowledge to support driving our business forward

Requirements

  • You have at least 3 years of work experience in user acquisition for mobile games
  • You’re comfortable with the complexities of attribution growing a scaled app
  • You have solid experience with cross platform marketing combining traditional performance marketing channels such as Google, Meta, AppLovin, Unity, IronSource and such
  • You have experience in UA processes and ROAS benchmarking
  • You are business savvy with an analytical mindset, and are comfortable with media mix modeling approaches and numbers crunching

Benefits

  • You have at least 3 years of work experience in user acquisition for mobile games
  • You’re comfortable with the complexities of attribution growing a scaled app
  • You have solid experience with cross platform marketing combining traditional performance marketing channels such as Google, Meta, AppLovin, Unity, IronSource and such
  • You have experience in UA processes and ROAS benchmarking
  • You are business savvy with an analytical mindset, and are comfortable with media mix modeling approaches and numbers crunching

Why us?

A spirited, inspiring, international, and enthusiastic team

  • An International team that is currently working from 8+ locations around the world
  • An organization with a high level of trust and sense of belonging among employees, that prioritizes employee quality of life, job satisfaction and professional development
  • An opportunity to be a part of a company that’s breaking with traditional ideas and taking a new approach that’s shattering how the games industry works.

Zuletzt aktualisiert am 19.04.2024

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Über das Unternehmen

Just Play GmbH<p>We are a worldwide gaming loyalty platform operator and publisher. Our purpose is to enable free-to-play mobile game players to get rewarded for their hobby. We launched JustPlay in the US in 2020, and now our product is in the top 100 most downloaded Google Play apps in the United States, United Kingdom, Canada, Australia and as of recent the rest of Europe. Our team is based in 8+ countries and our headquarters in Berlin, Germany. While serving our 500,000 daily active players and developing the app and our awesome games, we value fairness, integrity, and focusing on the things that matter.</p>

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