Sales Director - Self-Service - LA

About AdTheorent: 

AdTheorent is the leader in machine learning solutions for advertising. We use machine learning to collect, organize, and analyze data to deliver real-world value for advertisers and marketers. Using custom machine learning models to engage the right consumer with the optimal creative experience, AdTheorent delivers industry-leading performance, award-winning creative, and advanced machine learning optimizations across all digital environments. 

What You’ll Do: 

The Sales Director will be responsible for driving AdTheorent’s self-service sales opportunities in the West Region.  

As an Individual Contributor, reporting to the Director of Sales, West - Self-Service, this role will identify opportunities within the programmatic space and work to evangelize new business, generate awareness, and grow sales of our Self-Service DSP. The role requires a deep understanding of the programmatic ecosystem, strong relationships with enterprise brands and agencies and exceptional story-telling abilities.  

We are looking for someone experienced at building key relationships while bringing a problem-solving and true consultative approach. 

This is a tremendous opportunity to have an instrumental role in the evolution of a territory and product.  

The Day To Day: 

• Promote AdTheorent's platform and value proposition to agencies and brands, and demonstrate the value of the AdTheorent platform through detailed demos 
• Identify new market opportunities, build prospecting strategies, and successfully close new self-service business to consistently achieve and surpass sales goals. 
• Develop action plans for key accounts for both immediate and long-term revenue opportunities across the territory. 
• Schedule and conduct meetings with agencies and brand decision makers who are in the market for innovative DSP solutions. 
• Maintain a deep understanding of market competitors, knowledge, and trends, including evolving technologies, and shifts in the competitive landscape,  

• Partner closely with Client Services and Operations to ensure the teams provide a world-class customer service model for the West Region 
• Deliver product feedback to operations and product leaders to ensure the voice of the customer is recognized 
• Participate in industry events and conferences 

Requirements

• 7+ years of digital media/ad tech sales experience, including 5+ years in the platform/DSP/programmatic space. 
• Demonstrated expertise in client-facing presentations and enterprise sales. 
• Solution-oriented with the ability to assess problems and drive successful outcomes. 
• Excellent presentation and communication skills, including the capacity to convey complex technical concepts to non-technical audiences. 
• Highly organized with a proven ability to multitask effectively across many unrelated tasks. 
• Self-motivated with an entrepreneurial attitude, demonstrating the initiative to achieve desired results. 
• Strong rolodex of high-level agency and client-direct relationships in the West Region, comfortable calling on all organizational levels, and adept at leading senior-level meetings. 
• Demonstrated ability to collaborate with product and other teams to achieve results. 
• Strong negotiation and influencing skills, with the ability to persuade at all levels of an organization. 
• Outgoing, charismatic, with a dynamic and passionate personality; skilled in creating professional relationships and offering strong coaching/mentoring. 
• Solid understanding of the competitive landscape, digital advertising fundamentals, processes, and technologies. 

Benefits

Compensation range: $100-150K base BOE + commission. We offer full health coverage, generous PTO, an award-winning office culture!

The base range provided is AdTheorent’s current assessment for this role. The confirmed salary will be commensurate with experience, education, skills, and other factors. This is subject to change, but will be no less than the minimum stated. We encourage all to apply, as applicants will be assessed on an individual basis. Job title and base salary will depend on qualifications and experience.

We are an Equal Opportunity Employer and seek to foster community, inclusion and diversity within the organization. We encourage all qualified candidates, regardless of racial, religious, sexual or gender identity, to apply. #LI-hybrid

Last updated on May 22, 2024