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Associate Director, Affiliate & Influencer Marketing

butcherbox · 30+ days ago
Greater Boston
$105k+
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Full-time
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Who We Are
ButcherBox is a certified B Corp headquartered in Boston, and honored to be celebrating our second year in a row on Inc.'s list of Best Workplaces. At ButcherBox, we believe in better. That’s why we deliver 100% grass-fed, grass-finished beef, free-range organic chicken, pork raised crate-free, and wild-caught seafood directly to our members’ doors. All of our products are humanely raised or wild-caught and never given antibiotics or added hormones ever.

We’re working to build a world that’s better for all, and we’re inviting everyone to come along. For us, better means treating our planet with respect. It means improving the lives of animals and the livelihoods of farmers. It means never cutting corners when it comes to doing business. Ultimately, it means better meals, enjoyed together. Our team is made up of people who collaborate and support one another. We’re always looking for outstanding people to join our mission! 

About the Role
As the Team Lead of Affiliate, Influencer & Podcast team, you will be responsible for developing and executing a cohesive global strategy that drives growth, increases brand visibility, and maximizes ROI across our affiliate and influencer programs. You will lead a team, ensuring alignment with company objectives and optimizing operational processes to support expansion and scalability.

Responsibilities

  • Develop, implement, and iterate on a comprehensive strategy for affiliate marketing and influencer partnerships 
  • Leverage data and market insights to identify high-opportunity segments and craft strategies that resonate with diverse customer profiles. Continuously refine tactics to drive customer acquisition and optimize the ROI of affiliate and influencer campaigns 
  • Collaborate with cross-functional teams (e.g., Product, Legal, Finance) to ensure the strategy is feasible, scalable, and aligned with broader business objectives 
  • Lead, mentor, and develop a high-performing team of affiliate and influencer marketing professionals, fostering a culture of collaboration, innovation, and continuous improvement 
  • Oversee the day-to-day operations of the affiliate and influencer marketing programs, ensuring that processes are efficient, scalable, and compliant with legal standards 
  • Monitor and analyze the performance of affiliate and influencer campaigns, using data-driven insights to optimize strategies, scale program, and improve ROI 
  • Manage and seek measurement mechanisms to continuously better our understanding of affiliate efforts on both short- and long-term impact on the greater growth team channel mix, to support overall team growth goals 
  • Prepare and present regular performance reports to senior leadership, highlighting key metrics, trends, and areas for improvement 
  • Identify and mitigate risks associated with global operations, ensuring that all activities comply with legal, ethical, and brand standards 
  • Establish and nurture strategic relationships with key affiliate partners and influencers 
  • Oversee negotiation and contract management, ensuring favorable terms that align with company objectives and deliver value to both parties 

Requirements

  • 7+ years of experience in B2C marketing for ecommerce 
  • 3+ years of experience in a people management role 
  • Experience with subscription services or an organization with high repurchase rates strongly preferred 
  • Deep understanding of the affiliate marketing space and the ability to stay current on rapidly changing trends therein 
  • Experience establishing and effectively measuring KPIs to directly drive revenue 
  • Curious and improvement focused approach to looking at data 
  • Proven track record of scaling an affiliate program 
  • Proactive, get-it-done attitude that inspires others 
  • Executive presence, ability to present findings and recommendations with confidence and precision
What We Offer
Our Values
We are a mission-driven company and strive to embody our values in every step of the process. ButcherBox is driven by relentless improvement, accountability, humility, and customer obsession. We want our workplace to be one of growth and learning where everyone can be safe/comfortable to show up as their authentic self to work. Anyone who loves our products and goals is welcome here! We are proud to be an equal opportunity employer aspiring to incite positive change in the pastures, the fulfillment centers, the office, and the world.

Benefits
•Health: medical, dental, vision, and life insurance, an employer-funded HSA, and short & long-term disability benefits
•Financial: 401(k) with generous employer match
•Annual bonus based on company performance
•Time off: unlimited paid time off policy, 20 weeks parental leave, an executive team that encourages a good work/life balance
•Personal growth: Annual Learning & Development stipend, and access to a range of personal and professional coaching solutions through BetterUp
•Food: a free Custom Classic ButcherBox each month and weekly lunch reimbursement
•Others: reimbursement for wellness activities, an exceptional EAP, fertility benefits, life insurance and more

ButcherBox is an equal opportunity employer committed to fostering a diverse, inclusive environment at all steps in the hiring process. Every qualified applicant will receive consideration without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. We are happy provide reasonable accommodations during our hiring process. Please click here if you need to request an accommodation for your interview.

Last updated on Oct 22, 2024

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