- College or university degree in business, communications, social or political science, statistics, mathematics, economics, etc., or equivalent work experience in a similar role.
- Previous experience in research (in an agency/research institute or in-house/client-side, etc.)
- Substantial hands-on online & social listening experience, audience analysis or data/statistical analysis, preferably with exposure to consumer insights and media research
- Expert knowledge of a mix of tools, including but not limited to:
o Listening tools: Brandwatch, TalkWalker, Synthesio, Cision, NetBase, other
o Audience profiling: Statista, Global Web Index, Demographics Pro, other
o Search and web: Similar Web, Google AdWords, Answer The Public, other
o Data analysis: Quid, Google Analytics, Tableau, other
o Trends analysis: eMarketer, Mintel, Google Trends, WARC, other
- Substantial experience with boolean searches and unstructured data
- Strong analytical skills, with the ability to identify and clearly communicate patterns and research findings in a clear and succinct way
- Experience creating presentations using visual storytelling
- Experience presenting to clients and managing stakeholders’ relationships, both internal and external
- High degree of accuracy and attention to detail
- Strong project management skills, with the ability to manage medium to large scale projects from start to finish
- High level of organisation and time management skills with the ability to effectively prioritize tasks and respond to urgent requests
- Strong knowledge of the Microsoft Suite (Word, PowerPoint, Excel)
- Excellent verbal and written communication skills
- An understanding of fundamental media & marketing principles
- An outgoing, ‘can do’ attitude with the ability to take responsibility for a variety of tasks
- A ‘team player’ who is willing to help colleagues whenever necessary
- Desire to learn, and a proactive attitude to doing so
- Curiosity about what makes people think and act the way they do
- Enjoys working in a dynamic & fast-paced environment
- International research experience is a distinct advantage
- Experience within a brand, public relations or consumer marketing insights agency is an advantage
- Fluency in English is a must, fluency in other languages is an advantage