Brand Partnership Manager

Job Title - Brand Partnership Manager
Location -  Bury
Work Schedule - Monday - Friday
Total hours - 40 Hours

I am responsible for........
•    Management of the Brand Funded Partnerships and exclusive brand programmes across all fascias
•    Positioning of JD Outdoors as the partner of choice for the worlds best outdoor brands.
•    Using your brand management skills to unleash the power of our partnerships to gain front-of-mind space with the consumer ensuring all communication is consistent and on brand for all parties.
        
I do this by.....
•    Managing the JD Outdoor rate card, planning and securing funding and coordinating the relationships between brands and internal marketing teams
•    Managing the brand funded budgets for relevant activity across all fascias.
•    Holding regular meetings with the third party brand contacts and marketing reps constantly looking for ways to grow the relationships 
•    Working with the Brand and Content team and Head of Brand to look at ways in which planned brand campaigns and brand funded activity can be linked to create efficiencies.
•    Working with the Brand and Content team and Social Media team to ensure content is briefed in efficiently and delivered to standard and deadline.
•    Working with the POS  and CRM teams to ensure content is briefed in efficiently and delivered to standard and deadline.
•    Working closely with the commercial/own brand teams to develop and execute content and marketing activity for own brand and branded ranges - ensuring their messages are delivered across all relevant channels
•    Maintaining all marketing calendars for all activities
•    Creating and managing the critical path for all activity within remit
•    Sharing creative/campaign plans with the online team to drive consistency & create co-ordinated campaigns
•    Communicating campaigns & coverage 
•    Monitoring campaign and content results, collating and then sharing with the team and building into future plans

I know I’ve done a great job when..... 
•    Revenue targets are met
•    The sales plan is delivered
•    Campaigns are delivered on time and within budget
•    Improved brand awareness
•    KPIS for content views and engagement are achieved.

My role requires me to work with.....
•    Marketing team members
•    Merchandisers and Buyers 
•    Online team
•    Advertising Agency / Media Agency / PR Agency
•    Production Companies
•    External Brands/Agencies 
•    Retail ops / store teams

The skills and knowledge I need to do my job are....
•    Relevant marketing experience preferably gained in a retail environment.
•    A strategic and commercial mind.
•    Customer focused.
•    Great communicator with the ability to build relationships at a distance and in person. As well as the ability to engage multiple teams to deliver a common goal.
•    Strong organisational skills are required to manage multiple projects and timescales.
•    An interest in the outdoor industry.

The Company:

At GO Outdoors our purpose is strong and clear; “to inspire and equip everyone for life outdoors”. That’s because we passionately believe in the positive benefits of the outdoors, whether that be the daily dog walk or hiking Ben Nevis, horse riding or cold water therapy, we provide the best equipment for all outdoor activities, always at the best price guaranteed!

Our values aren’t just posters on the wall, we live them every day; ‘One Team ‘we are stronger together’, ‘Responsibility ‘we take ownership’, ‘Passion ‘we believe in what we do’ and ‘Integrity ‘we do the right thing’. Clear values which help us to fulfil our mission to be ‘the nations favourite outdoor retailer’.

If you share our passion and want to make a difference join our team to be a part of something ‘unbeatable’!

We know our employees work tirelessly to make JD Group the success it is today and in turn, we offer them some amazing benefits:

• Incremental Holiday Allowance

• Staff Discount on qualifying purchases across Group retail stores and online

• Exclusive Colleague Bike Discount scheme

• Discounted Gym membership

• Personal development opportunities to learn and develop at work

• Access to Apprenticeships and accredited qualifications

Interested? 

If you interested in this position, then press the Apply Now button.

Due to the high volumes of applications our opportunities attract, it takes time to review them all. If you don't hear back within two weeks of you applying, please consider your application to have been unsuccessful on this occasion

Applications that meet the skills criteria will be contacted for a 1st stage meeting with the talent team. Shortlisted candidates will then be invited to interview with the hiring manager.

Thank you again for your time.

#LI-AA1

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Last updated on Aug 14, 2024