Manager, Broker Marketing  

 

Our story:

In 2021, Lendi and Aussie Home Loans merged to create Lendi Group. Today, Lendi Group is Australia's largest retail mortgage broker, with a loan book more than $70 billion, over 1200 brokers and 220 retail stores across the country.

Lendi Group’s mission is to use technology to drive better customer outcomes and experiences. The Platform - which helps customers compare, apply, and settle their loan online, while being fully supported by a team of brokers - is the backbone of the Group. 

At Lendi Group, we’re passionate about what we do, and like to do things differently. Despite the challenges and change in recent times, we’ve continued record growth, and have fully embraced flexible working from home: we call it ‘flex first’, and it's now a core part of our DNA.

 

About the role

The role of Manager, Broker Marketing, is to provide local marketing support to the broker network and support the state sales and distribution team to meet their strategic goals and targets.

This role will work closely with each of the State Marketing Consultants to produce and maintain off the shelf marketing solutions for our broker network, whilst also assisting with budget, reporting and continuous improvement of the broker marketing support model.

This role will work closely with the wider marketing team to drive maximum return of the national marketing plan and assets and ensuring assets are leveraged locally by brokers; and support for scalable broker campaigns and initiatives - ensuring they ladder up to the national marketing strategy.

 

Key Responsibilities

• Work closely with state marketing and sales teams to develop marketing plans to support mobile and retail Brokers in generating leads and nurturing their existing customer base.
• Responsible for trafficking and execution of all broker marketing requests across including artwork creative, email copy, web site content, Direct Mail, PR, content marketing, social media, etc.
• Lead the production of ‘Campaign in a Box’ activities, such as referral campaigns, local sponsorships, social engagement, competitions, general brand awareness and marketing collateral
• Directly manage multiple agencies and suppliers, including vendor selection, procurement, and management
• Ongoing management of template automation platform. Responsible for maintenance, development and testing of new templates, and monthly training for Brokers
• Regular performance reporting
• Mange the procurement and distribution of branded merchandise and collateral
• Be accountable for Digital Screen Management system for retail stores, including generating localized content, etc.
• Manage the national activation event schedule
• Use performance insights to identify activities with highest ROI to assist state marketing and sales teams with their support of the broker network
• Work closely with risk and compliance teams to compliance.

 

Skills & Experience

• At least 5 years marketing experience or equivalent, preferably with channel marketing experience preferably working with franchisees or small business owners
• Excellent relationship development and presentation skills and the ability to be persuasive when pitching new ideas to sales leaders and brokers
• Campaign reporting and analytical skills
• Experience managing budgets and achieving strong sales results
• Excellent written and verbal communication skills
• Ability to work with and manage a diverse range of stakeholders
• Work under pressure and organise priorities to meet deadlines

 

Some of our perks 

• We offer generous Paid Parental Leave: we celebrate our growing Lendi Group family with 18-26 weeks leave for primary carers and up to 4 weeks for secondary carers
• An additional week’s Loyalty Leave each year after reaching 3 years’ service
• A 24/7 Employee Assistance Program service providing counselling and support
• We’re committed to building a diverse and inclusive community for everyone at Lendi Group. We’ve joined the Project F initiative aimed at removing the systemic barriers to achieving gender-balanced teams, and Circle In to provide an inclusive workplace for our team members who are caregivers
• Regular social activities & events, both in-person & online
• A vibrant, relaxed, yet professional culture
• We run wellness initiatives with a strong focus on psychological safety. 

 

Our commitment to diversity 

We're an equal opportunity employer. Individuals seeking employment are considered without regard to gender identity or expression; sexual orientation; race; religion; ethnicity; age; neurodiversity; disability status, or any other characteristic protected by applicable law.

Lendi has been awarded as one of LinkedIn’s TOP 25 STARTUPS AUSTRALIA.

Does this sound like you? If so, we'd love to hear from you. Apply now and a member of our Talent team will soon be in touch.

Lendi Group is an equal opportunity employer, and we value diversity and inclusion at our company.

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Last updated on Sep 26, 2023