Help us tell our story to the right audiences with compelling content. We are looking for a Senior Manager, Marketing to hone Blue State’s voice, story, and marketing across channels to help us drive more brand awareness and high quality business leads. You will showcase our mission, our work, and our clients and lift up the ideas and voices of our employees, offering a window into the culture of our workplace to attract new clients and talent.
The ideal candidate has a background in B2B marketing, agency sales or client services, content strategy and development, and project management, with a passion for writing and telling stories of the nonprofit, advocacy organizations, and purpose-driven brands whose values match our own. You are a person who is both creative and analytical, and understands how to put themselves in the shoes of Blues State’s target audiences to deliver impactful content that drives business results. You are also comfortable executing marketing programs across channels — social, email, paid events, and conferences.
You’ll help develop the marketing program from strategy and concepting through execution. You’ll work closely with the Head of Global Marketing, the broader Partnerships (business development and marketing) team, and thought leaders across the agency to bring together an overall vision and roadmap for marketing. You will then develop and execute content calendars, and plan events, in concert with subject-matter-experts across the agency to develop content that ranges from major reports to social posts. Lastly, you will help us execute the plan, helping to create and distribute content across channels.
You will also support the Partnerships team on select proposals and pitches, get to know our business development approach, better understand how we competitively differentiate ourselves, and help us to refine our storytelling.
Blue State is a purpose-driven agency. We partner with leading causes, brands, and campaigns to create real change. From Google and UNICEF to Big Brothers Big Sisters of America and Oxfam, we transform how brands and causes raise money, influence policy, build platforms, and grow communities of supporters. Led by the most creative and analytical minds from the political, nonprofit, and brand worlds, Blue State is a part of WPP Digital and has 150+ employees in the US and London.
At Blue State, our marketing and partnerships team are focused on bringing to life the narrative of how we have helped to drive progress in the world. We are passionate about building new relationships, helping our story reach new audiences in the right sectors (both in the US, UK, and Europe) and ensuring we grow with the right clients and projects that will see us create the positive change we wish to see in the world.
We approach in-office working with a hybrid model. On-site presence is welcome for US staff who are within commuting distance of the NY or DC office. Managers retain discretion to require in-person attendance for folks on their discipline or client teams as necessary, including for those whose roles require them to be in person. To enter our US offices or attend Blue State events, staff and visitors must be fully vaccinated against COVID-19, including with a booster shot when eligible. Exceptions for protected grounds will be reviewed on a case-by-case basis.
The salary range for this position is $80,250-$90,000; compensation will be commensurate with experience.
At Blue State, diversity is a necessity, not a nice-to-have. We encourage those from underrepresented communities — women, people of color, LGBTQIA+, immigrants, those with disabilities and people at all the intersections in between — to apply. Even if you don’t think your current skill set checks every box below, but this role seems to align with your strengths, we want to hear from you.
Blue State is committed to creating an inclusive and accessible application and interview process. If you would like to request a reasonable accommodation for a disability, including the use of AI tools throughout the hiring process, please contact us at recruiting@bluestate.co with the subject line: Accommodation Request to get started.
Your privacy is important to us. You can find out more information on how we handle your data for recruiting purposes in our Privacy Policy for Recruitment.
Last updated on Jun 6, 2024
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