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Campaign Manager

blueapache-pty-ltd · 30+ days ago
Negotiable
Full-time
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About us

blueAPACHE is an Australian owned award-winning Managed Service Provider, recognised for the 5th year running, as Mid-Market Partner of the Year at the ARN Innovation Awards.

We pride ourselves on being a genuinely great place to work, with a vibrant culture, clear vision, and strong leadership. When joining blueAPACHE, you are joining an organisation that is driven by our core values of employee and customer experience. We are proud to be an equal opportunity employer and are committed to building a diverse and inclusive workplace where we embrace our individual talents, and our differences.

Our Marketing Team plays a pivotal role in advocating for the blueAPACHE brand, driving impactful initiatives to elevate brand awareness, support customer experience, enhance retention, and create new opportunities. We curate a dynamic calendar of activities designed to engage our audience and propel our brand forward. Due to exciting growth plans, we are seeking an exceptional Campaign Manager to join our high-performing Marketing Team to support and continue delivering our “kick aaS” campaigns.

Reporting directly to the Head of Marketing, the successful candidate will ideally be based in Melbourne but open to Sydney and Brisbane for the right candidate. This role will operate on a hybrid model, working four days in the office to ensure a high level of collaboration with internal teams and external vendors to drive successful campaign outcomes.

Responsibilities

Campaign Execution:

·       Develop and execute end-to-end targeted marketing campaigns across various channels to achieve business objectives.

·       Collaborate with cross-functional teams to ensure seamless campaign implementation.

Digital Optimisation:

·       Continuously monitor and analyse campaign performance metrics, making data-driven recommendations for optimisation.

·       Implement A/B testing and other strategies to enhance campaign effectiveness.

·       Manage marketing automation tools to optimise campaign effectiveness, leveraging both toolsets and agency support.

Lead Generation:

·       Collaborate with the marketing team to craft and execute demand generation campaigns.

·       Contribute ideas and strategies to optimize campaign effectiveness and drive lead generation.

Copywriting Support:

·       Assist in crafting compelling and effective copy for various marketing materials as needed.

Vendor Relationship Management:

·       Manage relationships with key vendors to access marketing development funds (MDF).

·       Work closely with vendors to co-create and execute joint marketing initiatives.

Budget Management:

·       Develop and manage campaign budgets, ensuring efficient allocation of resources to maximise returns.

·       Provide regular budget reports and insights to the Head of Marketing.

Reporting and Analysis:

·       Prepare and present regular reports on campaign performance, providing insights and recommendations for improvement.

Use analytic tools to measure the success of marketing initiatives.

Requirements

·       Bachelor’s degree in marketing, Business, or a related field.

·       Minimum 2 years of experience in campaign management or related roles within the ICT industry.

·       Proven track record of successfully executing marketing campaigns and achieving measurable results.

·       Strong project management skills with the ability to handle multiple campaigns simultaneously in a fast-paced environment.

·       Proficiency in marketing automation tools, specifically HubSpot, and analytics platforms.

·       Excellent communication and interpersonal skills, capable of juggling multiple tasks and priorities.

·       Familiarity with vendor management and marketing development funds.

·       Creative thinker with a data-driven mindset.

·       Previous experience with an IT&T System Integrator, Managed Service Provider, or similar organisation.

Benefits

Blue Apache continues to grow alongside some of Australia’s leading midmarket businesses, our valued clients. We continue to stay abreast of current technologies to maintain our competitive advantage, offering the opportunity to continually expand your technical expertise and provide an uncompromising offering to our clients. We recognise our people are our most significant differentiator.

·       blueAPACHE offers an environment to make a real difference, develop careers within a supportive and rewarding environment.

·       Flexibility to work the way that aligns with our values of employee and customer experience, including hybrid and work from home arrangements.

·       Regular social events and an awesome culture – work with a team of experts in their field

·       Health Insurance discount with Medibank

·       Discounts on 1000’s of products

·       Novated leasing available for all employees

·       Employee Assistance Program from The Mind Room

·       Ongoing training and development including paid certifications.

·       Quality hardware and laptop provided.

·       Employee referral programs - once you are in and you are loving it - you can refer a friend and get paid for it!

Please note, all offers of employment at blueAPACHE are subject to Police Clearance Checks.

 

Last updated on Feb 26, 2024

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