This position is open to be based from Atlanta, GA; New York, NY; Chicago, IL; Los Angeles, CA.
As an Account Executive, Influencer, you will be responsible for supporting and leading the day-to-day execution of small and mid-sized influencer programs, in addition to supporting large scale programs. You will work with a team of experts on influencer sourcing, program development, and program execution of cross-platform influencer brand integrations. You will support specialized areas of expertise, including digital, social, creative, and paid media.
The Account Executive, Influencer will be part of a strong, high-performing team with room for growth opportunities, and they must demonstrate an eagerness to learn. They will have strong organizational skills, take initiative, lead with problem-solving, and have a knack for creative thinking. This position is ideal for an individual looking for a fast-paced, intellectually challenging environment to acquire skills to drive best-in-class work for our clients in today’s complex media landscape.
Responsibilities
- Leading and supporting all execution steps of the influencer programming process, i.e identification, vetting, outreach, management, and wrap reports of all influencer partnerships
- Developing, editing and proofreading materials, including influencer and client correspondence, influencer briefs, contracts and other materials for internal review and approval
- Managing multiple projects from concept to completion by anticipating challenges, troubleshooting problems, proposing solutions, overseeing quality, and ensuring deadline and budget adherence
- Understanding client’s business, including general business strategy, industry issues, products and services, key customers and competitors in the marketplace, and is able to creatively offer solutions or ideas related to their business goals and objectives
- Managing vendors to ensure budget adherence and value of services purchased
- Effectively collaborating with account, integrated agency partners and cross-disciplinary team members including Account, Project Management, Planning, Creative, Production, Influencer, Media, Analytics and more
- Staying on top of culture, and is constantly consuming news and social media in order to predict trends and use those to inform the work
Basic Qualifications
- At least 1-2 years of relevant Digital experience in your background (full time or Internship), but you may come from an advertising agency, digital agency or a progressive client-side marketing company role.
- Bachelor's degree required.
Preferred Qualifications
- Experience in influencer marketing preferred, including maintaining relationships with influencers and management agencies, negotiating and executing small and large influencer programs from start to finish.
- Knowledge of best practices for all top social media platforms and FTC guidelines.
- Demonstrates strong interpersonal and communication skills. Communication should demonstrate forward-thinking program needs.
- Passionate about the role influencers can play in an integrated marketing plan
- Interest and expertise of food and industry trends (social, digital, tech, cultural) and relative best practices across organic and branded content
- Proficient at keeping a pulse on culture and what is relevant and sharing that information with internal teams and clients
- Thrives in a fast-paced work environment with the ability to work effectively across a specific set of accounts
- Willingness to learn this emerging space and openness to taking on new challenges that will be new for the team and agency
- Basic research and project management skills
- Superior verbal communication skills
- Positive, collaborative attitude
#LI-KP2
Edible is a food and beverage specialized agency focused entirely on the culture, tastes and business of a rapidly changing industry. Founded in 2014, Edible sits within the Daniel J. Edelman Holdings (DJE) family of companies, and focuses on helping our clients make meaningful connections with their customers – whether through values-forward brand programs, increasing transparency in the supply chain or managing through implications of a changing export market. We help solve business challenges in an always-evolving marketplace.
Edible is committed to diversity, equity and inclusion and proud to be an equal opportunity employer. We welcome and encourage racially and ethnically diverse people, members of the LGBTQ community, veterans, parents, individuals with disabilities and members of any and all protected classes to apply.
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Last updated on Oct 7, 2024