Head of Growth Marketing (m/w/x)

We are looking for a Head of Growth Marketing to join our talented Marketing team based in Berlin. 

This role empowers our growth specialists across a multiple set of channels, through insights, analysis, and thought leadership. This is a meaningful role as it will be developing and executing strategies to ensure Grover hits its ambitious growth goals.

🎯As our Head of Growth Marketing, you will:

• Define growth strategies and own our key growth metrics to drive user growth
• Proactively identify, gather, and generate new user acquisition efforts & retention strategies to fuel Grover’s continued growth
• Manage and optimize marketing budgets to meet targets, maximizing impact
• Identify the right mix of marketing channels, activities, and programs to support the achievement of monthly and quarterly business goals
• Build and lead a team of growth specialists, overseeing all marketing activities (paid and non-paid)
• Collaborate with various departments, sharing insights and successes to elevate the team's overall impact

• 7+ years of proven work experience in startup/scale-up, strategy, growth, or a variety of other specialty roles (preferably within B2C e-commerce or subscription model)
• 3+ years of demonstrated experience managing a team
• Growth and digital experience across acquisition (retention is a big plus) strategies to focus on driving subscription volume and value up. You know how to interact with our potential customers from all online channels, including offline, CRM, and onsite & app conversion strategies
• Data-driven skillset to analyze, optimize, and drive efficiency of ROAS/CAC/LTV
• Strong project management and stakeholder management capabilities
• A passion for seeking complex, challenging, and ambiguous problems that warrant ambition and perseverance
• Good English communication skills that allow you to explain your work clearly and to participate in constructive debate (German is a big plus)
• A background in consumer growth with a digital platform or another consumer product or service company would be a plus

❤️‍🔥 What you will love about us:

• Hybrid model with 30 days per year to work abroad 
• 28 days of paid vacation, plus another additional day after 3 & 4 years 
• BVG monthly discount to drive you anywhere in Berlin
• Company Pension Scheme and a top-up to Parental Leave (for both parents)
• Online Mental Wellness support with Nilohealth
• Urban Sports Club or ClassPass Corporate Discount
• Annual learning budget of 1000€ 
• 1 Paid Volunteering Day per Month 
• Online German Classes through LanguageHero and Babbel subscription
• Exclusive Grover Tech discount for you & your loved ones
• A diverse global team of 72 nationalities (and counting!)

If you fancy an influential role in making our world a little greener, become part of the Grover Family, and let's grow together. 💚 

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Last updated on Aug 16, 2024