Content Marketing Lead

At Auror, we’re empowering the retail industry to tackle theft and Organised Retail Crime, a $100 Billion problem globally. It’s high volume crime that’s increasingly organised in nature and is putting people, retailers, and communities at risk every day.

Founded in New Zealand, we’re working with some of the best and largest retailers in the world across the UK, Australasia and North America. 

Auror is connecting people and intelligence to reduce crime. We’re harnessing data for good. 

In partnership with our leading retail partners, we need people with the passion, determination, and innovation required to overcome one of the world's largest problems. If you’re looking to make a difference with and for the people dedicated to stopping crime, for good, then we want you on our team. 

The Role:

As our Content Marketing Lead, you’ll bring the following skills and experience:

• People leadership experience with deliberate approach to developing team skills
• Campaign management; experience working with leaders across functions
• Strong content production skills with a portfolio of your work (This role will have writing responsibilities.)
• Organic LinkedIn management support
• Content editing and feedback management 

This role involves leading the global content marketing strategy which you will set in partnership with multiple teams. You will be working closely with global teams like Field Marketing, Product Marketing, Growth Marketing, Brand Design, and Strategic Communications to support company-level priorities, regional execution, and the growth of Auror’s connected media engine. 

Content Marketing at Auror brings our story to life via multiple formats and channels. These include but are not limited to: blogs, case studies, whitepapers, research content (industry reports), email newsletters, video storyboards, and podcasts. 

As Content Marketing Lead, you embrace pace and context switching, confident in going from editing to writing – from strategy to project management – in one morning. You’re open to support ad-style copywriting and well-versed in the fundamentals of SEO. You can execute exceptional work on minimal context. As a champion for our brand narrative, you’ll keep our internal teams informed and aligned, and manage our agencies and freelancers. You will also lead an Auckland-based Content Producer within Auror. To maximize our potential, you’re committed to operational excellence and use your editorial management chops to keep the trains running on time. 

Requirements

• You have high care for people and high care for performance
• You’ve scaled a content marketing function within a growing B2B technology company.
• You have sound judgment with external communications because of your experience.
• You’ve managed an editorial room with high volume and variety. 
• You can speak to frameworks and concepts like StoryBrand, JTBD, Strategic Narrative, and Connected Strategy. 
• You know your way around the popular content management, customer relationship, and project management systems.

This role will report to Jimmy Girot, Director of Global Field Marketing (Denver)

A writer at heart, I built my first website and blog as a sophomore in college. That experience led me down a non-linear path of local journalism, advertising, entrepreneurship, and software. I’ve enjoyed building and leading successful teams across functions like content marketing, brand creative, strategic insights, and GTM. Now, I have the privilege of leading field marketing at Auror, which includes a world-class content marketing team. 

In my free time, I enjoy exploring Colorado with my wife and three children. Our favorite place is Estes Park! I’m always in a book, STILL love writing, and any given Saturday throughout the Fall you can find me watching as much college football as my family will tolerate. As a former college football player, continual improvement and seeking feedback are important to me.

Benefits

• Competitive Salary Range: Depending on level of experience $110,000 - $128,000 (PL3)
• Employee share scheme: You’ll own part of a company making a real difference!
• Flexibility: We are hard-working and outcome focused, but recognise there is more to life than work. We promote a healthy work/life blend.
• Shorter work weeks (at full pay): Everyone gets Friday afternoons off, so you can start your weekend early, and do more of whatever it is that makes you happy.
• Focus on mental and physical health: We understand how vital our health is and have policies to support your wellness, including: Wellness Days,  and up to three expert sessions paid for every year.
• Health Care Plan (Medical, Dental & Vision): Auror covers 100% of the cost of your health insurance plan with United Healthcare & Metlife. 
• Family-friendly: We offer comprehensive parental leave and benefits for primary and non-primary caregivers, including a baby bonus and meals delivered to your door.
• Personal growth: We support our team to participate in courses, conferences, or events that will help them develop their skills.
• Team love: We have regular team lunches and social events where most (if not all) activities are during work hours.

We are looking for people who demonstrate a strong alignment to our Guiding Principles (you can find these on our Careers page).

Auror is committed to providing an inclusive and accessible application process to all candidates and we are actively working to improve diversity within the tech industry. We celebrate diversity and inclusiveness at Auror, regardless of (but not limited to) race, gender, sexual orientation, family status, religion, ethnicity, national origin, physical disability, veteran status, or age.

If you need adjustments to any part of our recruitment process because of accessibility reasons, please do not hesitate to let us know during the application process. We will work with you to identify adjustments that will allow you to perform at your best.

Next Steps

If you’re excited about our mission and you have experience and a passion for this role, please hit “Apply” below. 

We’re proud that Auror is a place where everyone can learn and grow. So if you’re not sure that you tick all the boxes but feel you’re close to what we’re looking for, please apply anyway as we’d love to hear from you! 

Once you apply, you’ll hear from us to acknowledge your application. If you have questions about any of the above, or if you have any accessibility requirements, we’ll be able to help you from there.

Last updated on Jul 30, 2024