Email Marketing Specialist

The Team & Role

As an Email Marketing Specialist, you will be responsible for enabling the marketing team to achieve our revenue objectives, through email marketing, lead flow management, and technology optimizations. This role is highly cross-functional and will be critical in ensuring we have total visibility into our pipeline, and can automate and optimize the customer journey. This role will report to our Sr. Director of Demand Generation.

The Demand Generation Team sits within the greater SevenRooms Marketing function.

What You’ll Do

• Marketing Campaign Operations
• Intake, build, and execute a high volume of marketing campaigns in Marketo to drive engagement and conversion with our prospects and customers across (emails, events, landing pages, etc).
• Manage and segment email lists in Marketo to ensure targeted and relevant messaging.
• Optimize email content and design for maximum deliverability and engagement.
• Monitor and analyze campaign performance, providing insights and recommendations for improvement.
• Ensure compliance with email marketing regulations (e.g., CAN-SPAM, GDPR).
• Design campaign workflows: validation rules, triggers, alerts, automated responses, and proper SFDC campaign tracking/reporting

Who You Are

• 3-4 years of experience in a B2B Marketing Automation role
• Deep experience with Marketo including integration with Salesforce
• Capable of learning new technologies and determining its impact on the business
• Ability to multi-task in a high-volume, fast-paced and entrepreneurial environment without sacrificing attention to detail
• Must have a strong sense of business acumen -- enjoy and thrive in project management across teams and for initiatives, working cross team and communicating internally about project descriptions and timelines 

What We Offer

• A fresh start with a flexible and independent working schedule: SevenRooms provides all employees with their first two (2) weeks of employment as paid time off to relax and recharge before starting their journey with us. You’ll also have access to unlimited paid time off, including tenure-based PTO minimums, paid parental leave, and the option to work anywhere at any time.
• Fair and equitable compensation: Our compensation packages are competitive based on external market data. At SevenRooms, you can expect fair pay for your hard work and dedication to helping us transform the hospitality industry. In addition, we also offer equity in our growing organization.
  • The salary range for this role is $100,000-$110,000. This is the range SevenRooms in good faith believes is the range of possible compensation for this role at the time of the posting. This range is only applicable for jobs to be performed remotely in any US state. Base pay offered may vary depending on, but not limited to education, experience, skills, geographic location, travel requirements, sales or revenue-based metrics, and business needs. This range may be modified in the future. This job is also bonus eligible. No amount is considered to be wages or compensation until such amount is earned, vested, and determinable.
    
• Comprehensive benefits package: We offer a full slate of benefits for our employees and their families: comprehensive medical, dental, and vision benefits, commuter benefits, gym reimbursement, 401K plan, and unique wellness offerings that include One Medical, Spring Health, Carrot, and Headspace.  
• Employee programs and recognition: Through our Roomie’s Choice program, all employees at SevenRooms receive a monthly stipend to spend however they see fit. You’ll receive an additional quarterly dining credit to use towards SevenRooms clients and a unique milestone reward for every year you’re a part of our team.
• Opportunities for training and professional development: Your manager will partner with you on establishing quarterly objectives that not only benefit the company but aid in your overall career development and advancement. SevenRooms also provides financial support for continuing education, certifications, or participation in external training programs.

About SevenRooms 

SevenRooms is a guest experience and retention platform that helps hospitality operators unlock the full revenue potential of their data. From neighborhood restaurants and bars to international, multi-concept hospitality groups, the end-to-end platform enables operators to build direct guest relationships, deliver exceptional experiences and bring more guests back, more often. The full suite of products includes reservation, waitlist and table management, online ordering, mobile order & pay, review aggregation, and marketing automation. SevenRooms empowers operators to own, analyze and optimize every step of the guest journey, enabling a more data-driven approach to hospitality. 

Founded in 2011 and venture-backed by Amazon, Comcast Ventures, PSG and Highgate, SevenRooms has dining, hotel F&B, nightlife, sporting and entertainment clients in more than 250 cities worldwide, including: Bloomin’ Brands, MGM Resorts International, Mandarin Oriental Hotel Group, Jumeirah Group, Hilton Hotels, The Cosmopolitan of Las Vegas, Harrods, Wolfgang Puck, Michael Mina, sbe, LDV Hospitality, Bagatelle, Altamarea Group, AELTC (Wimbledon), Giordano’s, D&D London, The Wolseley Hospitality Group, Zuma, Live Nation and Topgolf. 

SevenRooms has been recognized as a top employer for its people-first approach by publications including:

• Inc. Best Workplaces (2022, 2020)
• Inc. 5000 (2022)
• Ragan’s Platinum HR Awards Finalist (2022)
• Built in Best Places to Work NYC (2022, 2021, 2020) 
• Built in Best Place to Work NYC - Midsize Companies (2022) 
• VentureFizz Unique PTO (2022)
• Forbes Best Startup Employers (2022) 

SevenRooms is an equal opportunity workplace and an affirmative action employer. We welcome all qualified applicants regardless of race, color, ancestry, religion, sex (including pregnancy and related conditions), national origin, sexual orientation, age, marital status, disability (physical or mental), gender identity, gender expression, genetic information, veteran status, citizenship, immigration status, or any other classification, category or characteristic protected by applicable federal, state or local laws.  We understand the importance of creating a more diverse and inclusive workplace and celebrate our employees for their differences.

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Last updated on Aug 16, 2024