Sr Account Executive, Business Development-Independent Agencies

Who we are 

The Trade Desk is changing the way global brands and their agencies advertise to audiences around the world. How? With a media buying platform that helps brands deliver a more insightful and relevant ad experience for consumers –– and sets a new standard for global reach, accuracy, and transparency. We are proud of the culture we have built. We value the unique experiences and perspectives that each person brings to The Trade Desk, and we are committed to fostering inclusive spaces where everyone can bring their authentic selves to work every day. 

So, if you are talented, driven, creative, and eager to join a dynamic, globally connected team, then we want to talk! 

What you’ll do 

• Acquire, build, and cultivate relationships within with senior leadership at independent advertising agencies and direct brands. The Independents Team is one of our largest business units globally.  

• Work collaboratively with client services and with The Trade Desk trading team to cultivate and grow accounts  

• Communicate the value of The Trade Desk media buying platform by walking through capabilities presentations and demonstrations of the product  

• Participate in product road map build out discussions based on client needs with senior leadership, product, & engineering  

• Take lead in responding to RFP’s or new inner agency opportunities, including qualification & win strategy  

• Prospect and negotiate net new MSAs and spend endeavors across independent agencies and brands  

• Coordinate global account discussions with go-to-market counterparts across the world when applicable  

• Work closely with product, marketing and revenue teams to constantly optimize efforts relating to company-wide goals  

• Identify and close strategic up-selling opportunities by understanding core client business needs  

• Using knowledge of the market and competitors, identify and develop the company’s unique selling propositions and differentiators  

• Accurately manage and communicate monthly forecasts and pipeline  

• Contribute to The Trade Desk culture by bringing your full self 

 Who you are 

• 5+ years of experience in digital advertising in outbound sales. Programmatic platform sales experience highly preferred. 

• Experience at an online publisher, retailer, ad network, ad exchange, ad server, SEM platform, DSP, DMP, or other online advertising company Programmatic platform sales experience highly preferred  

• Strong communication skills with the ability to speak with C-level clients  

• Existing relationships with decision-makers at independent advertising agencies a plus  

• Strong quantitative skills and negotiation ability  

• A passion and curiosity to continue to learn  

• A consistent strive for excellence High EQ, with a good sense of humor  

• Proven track record of exceeding revenue expectations 

Last updated on Aug 21, 2024