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Marketing Manager - 19517157547

shepherdcareers · 23 days ago
Negotiable
Full-time
Remote
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OPEN FOR LATAM

FULL TIME 

REMOTE

Position : Marketing Manager

Type of contract : Independent contractor 

Working Hours : 40 hours/week

Salary Range : 4000 - 5000 USD/Monthly

Somewhere, is a headhunter agency hiring talented people across Latam for international clients! 🌎

Scope of the Role 

As a Marketing Manager, you will be responsible for planning, executing, and optimising marketing and digital marketing initiatives to drive the online sales of production equipment in our client’s company. You will work closely with cross-functional teams to develop integrated marketing campaigns that align with the company's goals and objectives.

Duties and responsibilities:

  1. Strategy and Campaign Development: Create comprehensive marketing and digital strategies that align with company objectives and target audience, and plan multi-channel campaigns (digital, print, social media, email, events) to generate leads and increase brand awareness.
  2. Market and Competitor Research: Conduct market research to identify trends, competitor activities, and customer preferences, using insights to refine strategies and tactics.
  3. Content Creation and Collaboration: Work with the content team to develop engaging and relevant content for various channels, including website, blog, social media, and email.
  4. Digital Marketing Management: Oversee digital marketing efforts such as SEO, SEM, social media advertising, email marketing, and content marketing to drive traffic and conversions.
  5. Performance Analysis and Budget Management: Monitor KPIs and analyse marketing data to evaluate campaign effectiveness, optimise strategies to improve ROI, and manage the marketing budget effectively.
  6. Brand and Team Leadership: Ensure brand consistency across all channels, develop brand guidelines, collaborate with cross-functional teams (sales, product development), and lead and mentor a marketing team to achieve objectives.

Requirements

  • Excellent English communication skills
  • Bachelor's degree in Marketing, Business Administration, or related field. 
  • Master's in Marketing, Business Administration, or related field. 
  • 5+ years of experience in marketing, focusing on developing and implementing successful marketing strategies.
  • 2+ years of experience in a managerial role. 
  • Strong understanding of digital marketing channels and tools, including SEO, SEM, social media, email marketing, and analytics platforms.

Last updated on May 27, 2024

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About the company

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