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Product Marketing Executive

willow-hr · 30 days ago
Negotiable
Full-time
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Product Marketing Manager (Maternity Cover) UK and EMEA

For nearly 50 years Comvita has grown into a globally-recognised natural health products business which is listed on the New Zealand Stock Exchange (NZX:CVT) and sells into 18 countries. Comvita founders, Claude Stratford and Alan Bougen, imagined people living healthy lives. Bees were their inspiration and honey their medicine. Recently becoming a B-Corp company, Comvita’s mission is to leave the world a better place than we found it.

Due to an upcoming maternity cover Comvita are delighted to be looking for cover to join the team and support the rapid growth of our community of buyers and sellers.

 

Requirements

The day to day will involve:

This is a varied role, some days you will be focussed on marketing e.g. media/category plans/creating adverts/ordering POS, liaising with agencies other days are more sales focussed working with retail and digital sales teams to develop retail promotional plans for customers/wholesalers.

Trade / Category / Product Marketing 

  • Develop category, marketing & media plans working with the Product Manager and sales team to execute and implement by key customer and identify opportunities 
  • Develop marketing material for EMEA (taking into account different regions legislations and product lines) including flyers, presenters, retail materials, POS items, digital assets etc ensuring on brand & compliant with health claims regs 
  • Support sales team with trade/web adverts, display items and any ad hoc requests 
  • Work with the Ecom manager on creative asset management (with agency) for web and social activation. Brief/Sign Off/Activation.
  • Create/Update blogs for Ecom.
  • Assist in product development & launch process including competitor research 
  • Event management for Trade shows where applicable 
  • Support sales team with new listings proposals, presentations, marketing material/imagery and launch support plan and attend customer meetings where required 
  • Manage product imagery, labels, information files etc ensuring all up to date and received from global for NPD and packaging changes and accessible to team 
  • Support category teams with promo planning and management of external sales team 
  • Manage and maintain Brandbank for wholesale/retail photography for the relevant products 
  • Liaise with various teams in NZ including category, regs, NPD

Key Skills/Experience required: 

  • Good Excel/Powerpoint knowledge
  • Product/Marketing experience- working with/presenting to retail/wholesale

This role is based in Maidenhead – the teamwork in the office Monday and Tuesday, rest of the week from home (office is available).

If you require any reasonable adjustments throughout the interview process, please highlight this.

Last updated on Mar 13, 2024

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