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Marketing Specialist (Lead Generation & Distribution)

nimblerx · 30+ days ago
Negotiable
Full-time
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NimbleRx is a technology company that enables people to live their best lives by improving access to reliable, affordable healthcare. Our mission is to bring pharmacies into the future by building a convenient and easy-to-use service that supports pharmacists and empowers patients. We are a fast-growing, technology-first startup doing over $1 billion in GMV annually, and our team stays rooted in a patient-first mentality; we aim to bring all of our patients convenient access to reasonably-priced medications without ever needing to step foot in a pharmacy.

Nimble is seeking a Marketing Specialist to join our dynamic team, focusing on two primary objectives: lead contact sourcing and distribution. This role will play a critical part in driving our marketing strategy for a key segment, nurturing leads, and ensuring high-impact distribution across multiple channels. If you're passionate about finding new opportunities, managing campaigns, and seeing tangible results in lead generation, this role is for you.

You will:

  • Manage TOFU, MOFU, and BOFU email marketing campaigns to engage and nurture leads
  • Collaborate with sales to refine contact lists for precise targeting across various segments
  • Identify new sources and opportunities for content distribution
  • Lead pre and post-event marketing campaigns
  • Design and distribute whitepapers, including landing pages and lead capture forms
  • Manage Nimble’s presence at conferences and webinars: coordinate speakers, design presentations, and prepare marketing assets
  • Promote speaking sessions through LinkedIn posts, email campaigns, and other marketing channels
  • Create compelling thought leadership content
  • Design email banners, event graphics, and promotional materials

What you bring:

  • 3-4+ years of managing full-cycle marketing campaigns
  • Experience with lead generation and marketing campaigns, preferably in pharmaceutical organizations or healthcare
  • Proficiency in email marketing platforms (e.g., Constant Contact, Salesforce Marketing Cloud)
  • Strong project management skills with a focus on deadlines and attention to detail
  • Ability to collaborate across teams, especially with sales and external agencies
  • Creative design skills for email, social media, and event materials
  • Bachelor's degree

What's in it for you:

  • Compassionate and driven colleagues in a fun environment where success is celebrated
  • Accelerated career growth in a fast-growing company
  • Direct access to executives and a transparent company culture
  • Rare opportunity to change an industry and lives of millions
  • We are reinventing healthcare / pharmacy - your (grand)parents and your (grand)children will understand and appreciate what you do
  • Medical / Dental / Vision / 401K package that fits your needs
  • Generous Vacation Policy - work hard and take time when you need it
  • 11 Paid Holidays
At Nimble, we are dedicated to putting patients first and improving pharmacies across America. Join us on this exciting journey!

Diversity, inclusion and belonging at Nimble: Nimble is building a diverse and inclusive work environment where we learn from each other. We pride ourselves on being an equal opportunity employer and welcome people of diverse backgrounds, abilities and perspectives.

Last updated on Oct 15, 2024

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