We are looking for a passionate Copywriter to join our Content Team and help us translate our marketing objectives into exciting campaigns that inspire action. As a Copywriter, you will write and edit content for a variety of projects such as emails, landing pages, entire ad campaigns… you'll write them all.
Key Responsibilities:
- Writing engaging campaign emails, newsletters, landing pages, onsite banners, and marketing material for all brands.
- Delivering quality written text within time-pressured deadlines.
- Producing communications that not only follow the brand’s tone of voice but also appeal to our customers and inspire action.
- Ensuring that the business can communicate its promotions effectively to existing and potential customers.
- Performing competitive and qualitative content audits, ensuring all content is of a high standard and delivers a unique selling point in the cluttered online gambling space.
- Building and maintaining good relationships with key stakeholders such as Casino, Sports, Compliance, Product, CRM, and other teams.
- Leveraging analytics to fine-tune subject lines, CTAs, etc., to drive improved customer engagement.
- Proactively identifying website issues and/or potential improvements and raising these with relevant stakeholders.
Candidate Wish List:
- Fluent in English—spoken and written (additional languages are an advantage)
- Previous writing experience, particularly in engaging and creative copy
- Experience with or a strong interest in sports betting
- Understanding of both Casino and Sports CRM promotions
- Ability to produce high-quality content under time-pressured deadlines
- Strong editing and proofreading skills with a keen eye for detail
- Experience within the iGaming industry, preferably in a CRM or content-related role
- Ability to consult with product experts to ensure their requirements are met
- Familiarity with JIRA is a plus
What We Offer
Much like riding a rollercoaster, sometimes life at Betsson can be lightning fast with twists and turns but always FUN! We recognize it may not be for the faint-hearted, but if you’re a go-getter, initiator, and adrenaline junkie, always striving to push the boundaries and challenge yourself, then you’ll fit right in.
Challenge accepted?
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Last updated on Aug 14, 2024