Sr. Director, Sales Strategy EMEA

The Trade Desk is changing the way global brands and their agencies advertise to audiences around the world. How? With a media buying platform that helps brands deliver a more insightful and relevant ad experience for consumers –– and sets a new standard for global reach, accuracy, and transparency. We are proud of the culture we have built. We value the unique experiences and perspectives that each person brings to The Trade Desk, and we are committed to fostering inclusive spaces where everyone can bring their authentic selves to work every day.

So, if you are talented, driven, creative, and eager to join a dynamic, globally-connected team, then we want to talk!

What we do:

The Sales Strategy team is the sales enablement arm of the Sales organization with a focus on supporting revenue growth across The Trade Desk. The Sales Strategy team partners with Sales to provide best-in-class strategic pitch materials – rich in storytelling. The team also works cross-functionally with product, marketing, insights, business intelligence, training and other teams to ensure alignment between sales collateral and The Trade Desk’s capabilities, product features, roadmaps, advertising solutions and positioning within the broader AdTech ecosystem.

As the Sales Strategy Senior Director (EMEA Lead) you will be a key strategic leader within our greater Global Sales Strategy organization that sees the big picture with EMEA sales leadership, while leading functional strategy and execution with your team. While comfortable rolling up their sleeves, they will also direct work done by others (or other teams) to ensure alignment with annual goals. They will also scale the teams' impact by establishing standards and service levels of engagement for the Sales Strategy team. Additionally, they should have high organizational savvy when it comes to navigating company politics and reporting lines.

 

This role requires someone who has both global perspective as well as global impact. You will build and execute upon a vision, developing clear strategies and roadmaps with which to aggressively execute for your departments success. You should be highly persuasive and focused on driving results across all levels of the team and outside your team through influence and skillful negotiation. You will be constantly scaling outside of your area of responsibility and building your network by increasing your profile internally across regional and global teams at The Trade Desk and externally within the advertising industry at large.

From a client-driven storytelling perspective, you will be expected to identify trends in marketplace needs and generate before-the-ask narrative solutions.

With this role, we are looking for someone who has a passion for synthesizing complex solutions into simplified sales narratives that clearly communicate The Trade Desk’s value to advertisers; you can also effectively work across multiple constituencies to drive results both through your individual efforts and coordinating broader team efforts. You will become a subject matter expert on The Trade Desk’s platform to ensure consistency in advertiser communications. With that expertise, you will be responsible for owning the creation of sales collateral that explains technical concepts in a clear and concise manner. You are a strategic thinker, proactive, detail-oriented and data-driven with an eye for curating client-facing materials. You lead by example and enjoy coaching using effective feedback, guidance and mentorship. You embrace ambiguity

and thrive in a dynamic, challenging, ever-changing environment and will be a key consultant to sales leadership and front-line sellers. You love marketing, you have an affinity for AdTech and Big Data, and you want to play an instrumental role in the future of advertising.

 

What you'll do:

· Strategic Partnership: Work with a team of sellers, Sales Strategy team members, and others, on in-market narratives and bespoke pitch development for client-facing meetings; project manage entire process from concept to completion; co-pitch complex solutions with client development as appropriate.

· Collateral Creation: Anticipate the sales team’s need for new materials and insights by regularly meeting with sale leadership and cross-functional leads to understand current client challenges, priorities and objections.

· Client Communications: Collaborate with sales and marketing to develop client-facing communications (newsletters, training sessions, etc.) to keep The Trade Desk top-of-mind and reinforce in-market messaging and new product roll-outs.

· Sales Education: Partner with teams like Product Marketing to develop and implement education sessions around key releases of materials and sales decks to ensure that client messaging is consistent from industry-wide press releases to daily sales calls.

· Customer Advocacy: Become a consultant to internal stakeholders by understanding and sharing client (agency or advertiser) needs, relevant regional/vertical/competitive business dynamics, and a strong POV about The Trade Desk’s positioning in the marketplace.

· Team Mentorship: Support the continued expansion of the overall Sales Strategy team with on-boarding, peer mentoring. and training new Sales Strategy team members.

Who you are: 

· Relevant experience in sales development, media planning, digital strategy, sales/corporate strategy or consulting; ideally within AdTech, the broader digital media industry, the television or streaming industry, at a SaaS company, or media consulting firm.

· Strong relationship management skills; previous experience in a role where you’ve successfully built consensus cross-functionally and amongst both leadership and your peers.

· Knowledge of AdTech ecosystem and/or programmatic industry preferred; comfortable with online advertising metrics and KPIs required.

· Multi-dimensional, creative thinker: excellence at thinking analytically, strategically, and tactically; ability to formulate a cohesive, data-based, narrative while telling the story in a compelling and concise manner.

· Ability to work independently and be a self-starter, ambitious and scrappy; deal well with ambiguity and take initiative and ownership to get the job done.

· Superior written and verbal communications skills, and the ability to articulate thoughts and ideas to internal and external stakeholders.

· Team player who leads discussions; organically shares best practices and knowledge with others.

· Quick learner able to grasp new technology and product changes.

· Meticulous attention to detail and able to produce deliverables on-time at a very high bar.

 

The Trade Desk does not accept unsolicited resumes from search firm recruiters. Fees will not be paid in the event a candidate submitted by a recruiter without an agreement in place is hired; such resumes will be deemed the sole property of The Trade Desk. The Trade Desk is an equal opportunity employer. All aspects of employment will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.

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Last updated on Aug 21, 2024