Future Opportunity - Paid Search Specialist (Decoded)

***We are growing and anticipating an exciting new opportunity to open on our teams in the near future. We look forward to considering your submission at that time and will reach out as soon as we are able to move forward.***

 

About Decoded:

Decoded Advertising is a new kind of agency, built from the ground up by award winning creatives, top data scientists, and cutting edge media people, willing to defect from the old agency model to create smarter work. Docoded has the first truly integrated creative, tech and media process designed to drive better performance for clients by uncovering the levers that produce powerful ideas and drive real media performance. A spirit of curiosity, relentless creativity, and data informed decision making define our culture and people. 

In everything you do, you will be data driven at heart, leveraging core statistical principles to help us seperate the signal from the noise, and ensure your strategic decisions are backed with analytical rigor. 

We offer competitive salaries, fully paid health and dental insurance, 401K, and a relaxed & flexible work environment.

 

About the Role: 

Decoded is expanding and will be looking for a Paid Search Specialist (Senior/Analyst, Search Investment) to join our Search Investment team. 

* Please note that for this position, we are only able to consider applicants who are currently located and will be working from the New York Tri-state area at the moment. 

 

CHARACTER QUALIFICATIONS

• You are seeking to make a large impact at a rapidly growing startup.
• You are a self starter with very high standards for your work.
• You possess excellent problem-solving and critical thinking abilities.
• You have the desire to grow as a leader and mentor to colleagues.

RESPONSIBILITIES

• Grow clients businesses by optimizing marketing campaigns across Search Marketing platforms including Google Ads, Microsoft Ads and SA360
• Budget pacing and optimization to ensure optimal performance with delivery.
• Routinely conduct data analysis to uncover insights, inform campaign improvements, future media plans, and testing opportunities.
• Develop strategic testing plans based on client goals to maximize both performance and learnings.
• Package campaign insights and reports, recommend actionable next steps that will improve performance and drive business results.
• Drive industry leading intelligence through the development of innovative A/B tests and experiments.
• Think holistically as a marketer & learn to translate business needs into comprehensive media activations.
• Drive internal processes and best practices for colleagues and team members.
• Input and reconcile client billings on an ongoing basis under Manager supervision.

 

EXPERIENCE REQUIREMENTS

• At least 1 - 3 years' hands-on experience building, managing, and optimizing paid search campaigns 
• Proficiency with Google Ads and / or SA360
• Proficiency with website analytics tools like Google or Adobe Analytics
• Proficiency with Excel and Powerpoint
• BA/BS degree (Finance, Economics, Mathematics, Statistics a plus)
• Demonstrated record of excelling in previous roles and responsibilities.
• Strong analytical, quantitative, and problem-solving skills.
• Strong written and verbal communication skills.
• Detail oriented and organized.
• Ability to thrive in a very fast paced environment.
• BONUS EXP: Advanced skills in Excel, SQL, R, Python.

 

More About the Company:

Decoded, now part of Media.Monks and S4Capital, is a full-funnel marketing, advertising, and design company creating breakthrough campaigns with unrivaled performance. Challenging convention, it took some of the best talent from strategy, creative, media, design, and the DTC world and put together a new way of working to bridge the gap between meaningful storytelling, data-led optimizations and commerce. Decoded serves global clients like T-Mobile, Intuit, Visa, CareerBuilder and SC Johnson from its offices in New York and Los Angeles. 

Values:

MISFITS WELCOME.

We don't want more of us, we need more of you. Because building something new requires new inputs, perspectives, personalities, skill sets. Helmets available upon request. 

STAY CURIOUS.

Adventures don't start with answers. We move forward by questioning, wondering and learning. We ask "why" and "what if". Together, we'll discover what's next for creativity, media, and marketing.

BE BRAVE ENOUGH TO FAIL.

Innovation requires experimentation. Experimentation relishes failure. With a bias toward action, leaps of faith, and even some discomfort, chase down ideas, try new things - we got you.

IDEAS OVER EGOS.

In order to uncover what works, we need to make. A lot. So we put ideas above all else: titles, egos, pedigree be damned. We all work in service of great ideas.

TAKE PRIDE IN EVERYTHING YOU.

This is our company. Everything you do represents all of us. Obsess the details, sweat the charts, invest in your ideas. Let's build something to be proud of, piece by piece. 

#LI-ZZI

 

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Last updated on Oct 26, 2023