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W

Marketing Analytics Engineer

wrike · 30+ days ago

Prague

Negotiable

Full-time

Apply

Wrike is the most powerful work management platform. Built for teams and organizations looking to collaborate, create, and exceed every day, Wrike brings everyone and all work into a single place to remove complexity, increase productivity, and free people up to focus on their most purposeful work.

Our vision: A world where everyone is free to focus on their most purposeful work, together.

Ready to become a Wriker?

We are looking for a Marketing Analytics Engineer at Wrike is to enhance and support digital marketing efforts throughout the lead journey including management of tracking tech stack, conversion and spend efficiency improvement.

More about Your team

The team has 5 members and focused on improvements of key business metrics like ROI, conversion rate. Moreover as a team we are in charge of tracking enablement and providing visibility for our stakeholders via reporting that we create. There are some project examples below:

Enabling data sources for end-to-end analysis from impression to purchase for the certain marketing initiative
Data extraction from 3rd-party advertising vendors and reporting automation
Web scoring for campaigns optimization
Preparing web data infrastructure to the upcoming restrictions on cookie tracking by Google

How we work?

Tech stack: GA4/UA, GBQ, PostgreSQL, Tableau, ADH, Google campaign manager, Google tag manager, Airflow, Python

How You’ll make an impact

By supporting critical lead data pipelines and partnering with data engineering team on new data enablement and the data quality
Creating respective ETL processes
Maintaining Google Analytics and Google Tag Manager
Researching lead funnel data and providing insights for marketing teams
Setting website and marketing campaigns A/B tests
Building BI reports and visualize data for marketing stakeholders
Presenting marketing performance results to team leads and the Exec team

You will achieve your best if you have

3+ years of experience working within marketing analytics
Good knowledge of SQL & databases (we use Postgres and BigQuery)
Experience with Google Analytics, including advanced functionality (filters, custom reports, custom dimensions/metrics, etc.), Google Tag Manager
Python skills enough to build ETL processes
Understanding of A/B testing methodologies
Upper intermediate or fluent English

You will stand out with

Airflow

Perks of working at Wrike

25 days of holidays
Sick leave compensation
Cafeteria bonuses (Benefit plus)
Private healthcare membership (Canadian Medical)
Meal vouchers 220 CZK / working day
Pension plan
Mobile tariffs
„Lítačka” transportation annual coupon reimbursement
Multisport card
Parental leave

#LI-MR1

Who Is Wrike and Our Culture

We’re a team of innovators and creators who solve the complex work problems of today and tomorrow.

Hybrid work mode

Wrike promotes a hybrid work mode for those that live near an office hub, we meet in the office 2-3 times a week. This work mode supports our culture of collaboration and solving problems fast to deliver business outcomes and win together.

Our persona

💡 Smart: We love what we do, and we’re great at it because this is our domain. Our combined knowledge in this space is unmatched.

💚 Dedicated: We get up every day focused on helping our customers win. We’re committed to helping our teammates win, too!

🤗 Approachable: We're friendly, easy to get along with, considerate, and helpful.

Our culture and Values

🤩 Customer-Focused

We care about our customers. We understand the customer journey, experience, and value derived from Wrike. Decision-making and action-taking are done with the customer in mind.

🤝 Collaborative

We work as one and win together, each bringing unique strengths that contribute to diversity of thought for better outcomes. Leveraging our own work management platform, we foster an environment of creative collaboration and shared achievement.

🎨 Creative

We strive to succeed through continuous innovation. It’s our pursuit of novel concepts that helped us create a market category. We continue to cultivate a workplace that fosters creative thinking as a means of transcending conventional boundaries and empowers us to break new ground to deliver extraordinary work management solutions.

💪 Committed

We believe in ownership at all levels of the organization, by owning workflows from start to finish. Each member of our team is an integral part of this commitment, establishing work as a platform for personal growth and transformation, as well as collective success and growth.

Check out our LinkedIn Life Page, Instagram, Wrike Engineering Team, Medium, Meetup.com, Youtube for a feel for what life is like at Wrike.

•

Last updated on May 29, 2024

About the company

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