Digital Marketing Specialist

Responsibilities:

• Develop and implement digital marketing campaigns across multiple channels, including social media.
• Develop and execute performance marketing campaigns across various digital channels including Google Ads, Facebook Ads, Instagram, LinkedIn, and other relevant platforms.
• Manage and analyze website content and performance using analytics tools like Google Analytics.
• Conduct A/B testing to identify the most effective strategies and creative approaches.
• Track campaign performance, measure results, and identify areas for improvement.
• Utilize analytics tools to track and measure key performance indicators (KPIs) such as CTR, CPC, CPA, ROAS, and conversion rates.
• Stay up-to-date on the latest digital marketing trends and best practices.
• Collaborate with internal teams to ensure all marketing efforts are aligned.

Requirements

Requirements:

• Bachelor's degree in Marketing, Communications, or any related field.
• Minimum of 1 to 3 years of experience in digital marketing..
• Proficiency in digital marketing tools and platforms, such as Google Analytics, Google Ads, social media management platforms.
• Excellent written and verbal communication skills.
• Strong analytical and problem-solving skills.
• Ability to work independently and as part of a team.
• Excellent time management and organization skills.
• Creativity and a passion for digital marketing.
• Proficiency in MS Office and excel sheets specially.

Last updated on Jul 19, 2024