Growth Marketing Analyst, SEM

SeatGeek believes live events are powerful experiences that unite humans. With our technological savvy and fan-first attitude we’re simplifying and modernizing the ticketing industry.

By catering to both consumers and enterprises, we’re powering a new, open entertainment ecosystem where fans have effortless access to experiences, and teams, venues, and shows have seamless access to their audiences. Because everyone should expect more from ticketing.

As a Growth Marketing Analyst, SEM, you’ll help us optimize and grow search engine marketing (SEM) campaigns with analytical precision and ensure we are going after the highest value customers. You will be essential to maintaining the day-to-day health of our SEM program, as well as contributing to its evolution and growth. You'll develop creative SEM strategies that employ cutting-edge technology and demonstrate the value of these strategies through data-based analysis and a rigorous, fact-based mindset. 

What you'll do

• Manage bids/bidding strategy for campaigns you’ll own to maximize market share while meeting ROAS constraints
• Use analytical tools and data-driven insights to evaluate the performance of our SEM program and make strategic recommendations
• Develop and implement copy strategies that make our ads shine and guide strong performance
• Employ a Test & Learn spirit and framework to improving ad copy, bidding and landing page strategies in our SEM program
• Collaborate with external advertising partners and our SeatGeek teams to ensure that we are testing into the latest technologies available
• Become Live Event marketing experts

What you have

• Positive and solutions-oriented temperament
• Bachelor's degree 
• 1-2 years experience working at an in-house marketing team for a client with a focus on Paid Marketing performance
• Strong math skills and a passion for empirical analysis
• Strong verbal and written communication skills
• Comfort with large datasets, ideally with Excel or Google Sheets
• Experience with SQL or Looker/Tableau/reporting visualization a plus

Perks

• Equity stake
• Flexible work environment, allowing you to work as many days a week in the office as you’d like or 100% remotely
• A WFH stipend to support your home office setup
• Unlimited PTO
• Up to 16 weeks of paid family leave
• 401(k) matching program
• Health, vision, dental, and life insurance
• Up to $25k towards family building services
• $500 per year for wellness expenses
• Subscriptions to Headspace (meditation), Headspace Care (therapy), and One Medical
• $120 per month to spend on tickets to live events
• Annual subscription to Spotify, Apple Music, or Amazon music

 

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The salary range for this role is $60,000- $92,000. Actual compensation packages within that range are based on a wide array of factors unique to each candidate, including but not limited to skill set, years and depth of experience, certifications, and specific location.

SeatGeek is committed to providing equal employment opportunities to all employees and applicants for employment regardless of race, color, religion, creed, age, national origin or ancestry, ethnicity, sex, sexual orientation, gender identity or expression, disability, military or veteran status, or any other category protected by federal, state, or local law. As an equal opportunities employer, we recognize that diversity is a positive attribute and we welcome the differences and benefits that a diverse culture brings. Come join us!

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Last updated on Aug 21, 2024