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Marketing Specialist

coatesgroup · 14 days ago
Negotiable
Full-time
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Be Part of Our Next Chapter

For over almost 60 years, our solutions have enabled impactful connections between some of the world’s leading brands and their customers. And while we’ve already done a lot of work we’re proud of, we’re just getting started!

We’re a global technology company focused on creating dynamic, smart, personalised and engaging customer experiences powered by our range of digital hardware, our proprietary content management system and our industry leading signage solutions. (For example: If you’ve ordered in-store or in the drive-thru at McDonald’s somewhere in the world in the last few years, chances are you’ve interacted with our digital solutions.) We work in over 50 global markets and have 9 offices around the world, with a global headquarters proudly located in our founding home of Sydney, Australia.

Coates Group has the values of a family-owned business and the innovative spirit of a start-up, both which fuel our purpose – Creating Connections. Empowering Partnerships. Always Evolving.  Through hard work, dedication and creativity, we’ve become industry leaders who have won awards and set records while remaining focused on continual growth and evolution. We are a 2x Australia Good Design Award winner and successfully completed the largest hardware deployment in Quick Service Restaurant history.

We are curious, charismatic, authentic and we value and leverage the diversity of our crew. We are imaginers, kindness enthusiasts, experts, creators, thinkers, challengers, collaborators and over-achievers. And together, as a Crew, we are revolutionizing the way the world’s leading brands leverage technology to drive the best customer experiences.

Reporting to the Global Marketing Director, this role will be responsible for overseeing Marketing and Brand activities to support our International Markets, with a specific focus on supporting business development and the growth of our Signage business. The position will work collaboratively with key stakeholders to ensure smooth operation and delivery of day–to-day marketing activities which are aligned to the strategic growth areas.

Individual Accountabilities

  • Plan, develop and implement strategic marketing activities including events, advertising, partnerships, customer engagement materials (collateral/videos), and pitch decks to support ongoing business development activity for international markets and the growth of our signage business and ongoing customer engagement activities. ​
  • Proactively create cadence of engagement with International Markets and Signage teams understand where brand and marketing can create value.
  • Develop strong collaboration with global counterparts to build and execute marketing and brand strategies to create alignment across regions and leverage value from each market, as well as maintain a global calendar of activity. ​
  • Actively contribute to RFP processes associated with International Markets and global new business. ​
  • Responsibility of creation and execution of employer brand associated materials in conjunction with People & Culture team.
  • Manage Australia marketing budget in conjunction with Global Marketing Director. 
  • Take a lead in execution on in-market conventions.
  • Understand the value of the leads generated which come via our website and put in place a mechanism to track their contribution to business growth

Qualifications and Skill Requirements

  • 2+ years of experience​ in a holistic marketing role
  • Exposure in managing workflows in Asana. Experience in Figma is preferable. ​
  • Demonstrated experience in managing projects from inception to execution both autonomously and in collaboration with other stakeholders. ​
  • ​Ability to engage and collaborate across stakeholder groups ​
  • Strong organisational and prioritisation skills​
  • Ability to operate autonomously and also effectively with BMC/broader business peers​
  • Confidence in building relationships across different teams ​
About Coates

We are industry leaders who have won awards and set records. We are a 2x Australia Good Design Award winner and we successfully completed the largest hardware deployment in Quick Service Restaurant history.

We are industry leaders who have won awards and set records. We are a 2x Australia Good Design Award winner and we successfully completed the largest hardware deployment in Quick Service Restaurant history.

We are led by a forward-thinking CEO who has demonstrated a true passion for people and making Coates a place where people genuinely enjoy working. Our growth plans enable a focus on providing rapid career advancement opportunities for our talent.

Together, we are creators, allowing us to make our purpose a reality – to create immersive brand experiences for everyone.

Join a Crew that Cares

Be part of a global team of talented, ambitious, creative people that value integrity, individuality and inclusivity. (Ask us about our Equality + Empowerment Initiatives).

The benefits include an annual market competitive bonus program and our “Thrive Program” which includes a suite of flexible work options because we’re strong believers that you should never miss an important life or work moment. Thrive also provides dedicated time to prioritize our health and wellbeing (think virtual Yoga or meditation sessions), a Global Wellness paid day off to recharge as well as a “Give Back Day” to allow our Crew an opportunity to make an impact in the community.

Be inspired To Be More

We skip the red tape and aim to always stay nimble. We’re proud of where we’ve been and are energized by where we’re going. We encourage ideas and perspectives because we know the more we have, the better we are. We work hard but have fun along the way. We push the boundaries but keep it real and authentic. We believe in the values that got us here are the ones that will continue to lead us forward. We are excited by what we’ve accomplished, but know the best is yet to come.

Coates Group is an Equal Opportunity Employer and does not discriminate on the basis of race, color, creed, national or ethnic origin, gender, religion, disability, age, political affiliation or belief, disabled veteran, veteran of the Vietnam Era, or citizenship status (except in those special circumstances permitted or mandated by law).

Last updated on Jul 4, 2024

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