Director, Business Development - Brands

The Trade Desk is changing the way global brands and their agencies advertise to audiences around the world. How? With a media buying platform that helps brands deliver a more insightful and relevant ad experience for consumers –– and sets a new standard for global reach, accuracy, and transparency. We are proud of the culture we have built. We value the unique experiences and perspectives that each person brings to The Trade Desk, and we are committed to fostering inclusive spaces where everyone can bring their authentic selves to work every day.

So, if you are talented, driven, creative, and eager to join a dynamic, globally-connected team, then we want to talk!

 

Position Overview: 

We are seeking a highly motivated and experienced Business Development Director to drive new direct relationships with advertisers in the FMCG, FinServ, and Auto sectors. This role is crucial in expanding our client base and establishing strategic partnerships that contribute to our company's growth.

 

What you'll do:

• New Business Acquisition: Identify, target, and secure new direct relationships with key advertisers in the FMCG, FinServ, and Auto industries. Develop and execute strategies to drive business growth and increase market share.
• Relationship Building: Cultivate and maintain strong relationships with senior decision-makers, including CMOs, heads of programmatic, and other key stakeholders within target brand organizations. Leverage these relationships to unlock new business opportunities.
• Sales Strategy Development: Create and implement a comprehensive sales strategy focused on penetrating and expanding our presence in the FMCG, FinServ, and Auto sectors. Tailor approaches to meet the unique needs and objectives of each potential client.
• Negotiation & Contract Management: Lead negotiations and secure contracts with new clients, ensuring favorable terms and successful partnership agreements. Manage the end-to-end process from initial contact to contract signing.
• Market Expertise: Stay informed about industry trends, competitor activities, and market dynamics within the FMCG, FinServ, and Auto sectors. Use this knowledge to position The Trade Desk as a leader and trusted partner in the digital advertising space.
• Collaboration with Internal Teams: Work closely with the product, marketing, and client services teams to ensure a seamless transition from sales to execution. Provide insights and feedback to improve our product offerings and client engagement strategies.
• Performance Tracking: Set and monitor KPIs to measure the success of business development efforts. Regularly report on progress and adjust strategies as needed to meet or exceed targets.

 

Who you are:

The Trade Desk does not accept unsolicited resumes from search firm recruiters. Fees will not be paid in the event a candidate submitted by a recruiter without an agreement in place is hired; such resumes will be deemed the sole property of The Trade Desk. The Trade Desk is an equal opportunity employer. All aspects of employment will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.

•

Last updated on Aug 21, 2024