At HelloFresh we love food and our mission is to change the way people eat forever. That change comes conveniently packaged in a box - a HelloFresh Box filled with the best fresh ingredients. With our meal boxes with easy to cook recipes and fresh ingredients we are driving change in the quickly evolving food industry.
HelloFresh Italia is part of a large group founded in Berlin in 2011: we are the world's leading meal kit provider delivering in 18 countries across 4 continents with a revenue of €7.6 billion in 2023. We entered the Italian market in October 2021 with an innovative data-driven supply chain and a significant sustainability focus. Mid-term we have great ambitions to grow into a leading food organization in Italy impeccably delivering tailored everyday eating options our customers are excited about.
The role
As a Senior Growth Partnerships Manager for Italy you will report into our Head of Growth and will be responsible for developing and executing a broad range of initiatives to maximize the value of HelloFresh’s customer base.
This role is an excellent opportunity for someone who is a driven highly analytical person with strong problem solving and communication skills and who is excited to make an impact in one of the fastest-growing global food technology companies in the world launched in 2021 in Italy.
What you’ll do
- Strategic Partnerships: Identify, negotiate, and secure partnerships with brands, influencers, media outlets, and other potential collaborators to enhance HelloFresh's market presence and reach new customer segments.
- Campaign Management: Develop and execute co-branded marketing campaigns that leverage partnerships to drive customer acquisition and brand engagement. This includes conceptualizing joint initiatives, coordinating promotional efforts, and ensuring seamless execution.
- Market Analysis & Strategy: Conduct market research to identify emerging trends and potential partnership opportunities. Utilize these insights to propose innovative partnership strategies that align with HelloFresh's growth objectives.
- Relationship Management: Foster and maintain strong relationships with key partners, ensuring mutual benefits and long-term collaboration. Act as the main point of contact, managing communication and coordinating joint activities.
- Performance Tracking & Optimization: Establish KPIs and metrics to evaluate the success of partnership initiatives. Monitor performance data, analyze results, and optimize strategies to maximize impact and ROI.
- Cross-functional Collaboration: Work closely with internal teams, including brand, product, and operations to integrate partnership activities into broader marketing strategies and ensure cohesive messaging across all channels.
What you’ll bring
- Experience: 3-6 years in partnership management, business development, or growth marketing, preferably within the food, eCommerce, or startup sectors. Proven success in developing and executing strategic partnerships.
- Skills: Exceptional communication and negotiation skills, with a talent for building and maintaining relationships. Strong strategic thinking and analytical abilities, with a focus on data-driven decision-making.
- Attributes: Creative problem solver with a proactive attitude and the ability to work in a fast-paced environment. Enthusiastic about the food industry and passionate about innovation and sustainability.
- Languages: Fluent in English and Italian.
What we offer
- The chance to have a serious impact on one of the fastest-growing technology companies in Europe in an exciting growth phase on the Italian market
- A vibrant international environment with mission-driven colleagues
- Smart-working opportunity for up to 50% of your time
- Benefit from our selection of employee perks
- Significant reduction on your HelloFresh boxes
- Meal vouchers
- Access to FitPrime Smart (online sport platform with more than 1000 videos on demand and 300 live videos of yoga pilates cardio toning and meditation)
- Welfare credit after two years in the company
- High-end tech equipment
- Monthly social events & bi-annual company parties
- Free drinks snacks and fruits in our vibrant and recently renovated office in Milan
Are you up for the challenge?
Please submit your complete application below including your salary expectations and earliest starting date.
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Last updated on Aug 19, 2024