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Head of Solutions, Verticals, and Business Value Marketing

gleanwork · 20 days ago
Negotiable
Full-time
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About Glean

We’re on a mission to make knowledge work faster and more humane. We believe that AI will fundamentally transform how people work. In the future, everyone will work in tandem with expert AI assistants who find knowledge, create and synthesize information, and execute work. These assistants will free people up to focus on the higher-level, creative aspects of their work.

We’re building a system of intelligence for every company in the world. On the surface, you can think of it as Google + ChatGPT for the enterprise. Under the hood, our platform is the connective tissue between AI and knowledge. It brings all of a company’s knowledge together, understands it at a deep level, provides industry-leading search relevance over it, and connects it to generative AI agents and applications.

Glean was founded by a seasoned team of former Google search and Facebook engineers who saw a need in the enterprise space for their technical depth and passion for AI. We’re a diverse team of curious and creative people who want to help each other get big things done—so we can help other teams do the same. 

We're backed by some of the Valley's leading venture capitalists—including Sequoia, Kleiner Perkins, Lightspeed, and General Catalyst—and have assembled a world-class team with senior leadership experience at Google, Slack, Facebook, Dropbox, Rubrik, Uber, Intercom, Pinterest, Palantir, and others.

About the role

Glean is searching for an experienced Head of Solutions, Verticals, and Business Value Marketing.  This person is responsible for building-out Glean’s marketing function to target specific departmental and vertical use cases, as well as develop ROI tools and methodologies for communicating business value for these solution areas. 

What you will do and achieve

  • Develop Glean’s strategy for prioritizing and targeting specific departmental and vertical solution use cases.  Size each potential market and prioritize Glean’s solutions investments.
  • For each solution/vertical area, developing a comprehensive marketing plan to address each segment, including target personas, solution-specific messaging, outbound lead generation strategy, and partnership strategy.
  • Build-out a complete set of persona-specific messaging per solution area, including sales presentations, website copy, whitepapers, demos, demand generation assets, etc.
  • Initial departmental target use cases include Engineering, Customer Support, Sales, and HR/Knowledge Management.
  • Devise a product, partnership, and competitive strategy per segment, ensuring Glean understands the competitive landscape and required features and integrations required to succeed in each segment.
  • Develop/curate a set of Glean prompts, workflows, actions, and tools that drive Glean adoption in the target use cases / verticals.
  • In addition to solutions, this role is responsible for CIO-focused marketing.  Devise an overall strategy for marketing to the CIO persona, including messaging, targeted demand generation activities, targeted events, and required assets.
  • Build an overall ROI methodology for articulating the business value of Glean, focusing on both the broad “all employees” use, as well as departmental-specific ROI cases that ladder-up to a complete case.  Train the field organization, in partnership with the Field Enablement team on how to execute business value selling with this ROI case.

Who you are

  • BA/BS in engineering, business, or a related degree, and/or MBA
  • 10+ years in product marketing/product management experience
  • 3-5+ years management experience.  Experience building and leading a team of product and technical marketing professionals
  • Comfortable working “hands on” and driving/completing individual deliverables while building-out a small team in parallel
  • Experience in solutions/vertical marketing
  • Experience in ROI-based selling and tools development
  • Working knowledge of key applications and systems used in target departments and verticals, including Engineering, Support, Sales, and Knowledge Mgmt
  • Stellar written and verbal communication, with experience simplifying concepts and influencing stakeholders, and impeccable attention to detail
  • A get-it-done attitude with ability to roll up your sleeves while driving strategy
  • Experience working closely with software development processes, familiarity with developer teams, and/or experience with a technical B2B SaaS product
  • Ability to balance and prioritize competing opportunities, customer needs, and business priorities

Benefits

  • Competitive compensation
  • Medical, Vision and Dental coverage
  • Flexible work environment and time-off policy
  • 401k
  • Company events
  • A home office improvement stipend when you first join
  • Annual education stipend
  • Wellness stipend
  • Healthy lunches and dinners provided daily

For California based applicants: 

The standard base salary range for this position is $175,000 - $250,000 annually. Compensation offered will be determined by factors such as location, level, job-related knowledge, skills, and experience. Certain roles may be eligible for variable compensation, equity, and benefits.

We are a diverse bunch of people and we want to continue to attract and retain a diverse range of people into our organization. We're committed to an inclusive and diverse company. We do not discriminate based on gender, ethnicity, sexual orientation, religion, civil or family status, age, disability, or race.

Last updated on May 28, 2024

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