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Senior Associate, Global Brand Marketing

thetradedesk · 30+ days ago
Negotiable
Full-time
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The Trade Desk is changing the way global brands and their agencies advertise to audiences around the world. How? With a media buying platform that helps brands deliver a more insightful and relevant ad experience for consumers –– and sets a new standard for global reach, accuracy, and transparency. We are proud of the culture we have built. We value the unique experiences and perspectives that each person brings to The Trade Desk, and we are committed to fostering inclusive spaces where everyone can bring their authentic selves to work every day.

So, if you are talented, driven, creative, and eager to join a dynamic, globally-connected team, then we want to talk!

What you’ll do:

The Senior Associate, Global Brand Marketing will be a part of a small but growing team responsible for designing and executing 360-degree global marketing campaigns for TTD’s target audiences, priority markets, and key product and business initiatives. The ideal candidate has experience working on omnichannel marketing campaigns, building relationships with cross-functional stakeholders, and is a detail-orientated project manager.  

  • Alongside Senior Manager, Global Brand Marketing and General Manager, Global Marketing, support the planning, development, execution, optimization, and measurement of TTD’s global campaign initiatives
  • Partner with global brand marketing team, marketing leadership, and global business stakeholders to ideate and help coordinate campaign strategies, messaging and positioning
  • Contribute to the development of comprehensive campaign briefs; develop tactical briefs and lead project management of campaign tactic creation and delivery.
  • Partner with TTD’s internal creative agency to produce innovative, inspiring campaign creative that differentiates our brand and products from competitors’ and delivers against campaign objectives
  • Coordinate with key cross-functional stakeholders, such as regional marketing, product marketing, digital marketing, communications, editorial, sales, data partnerships, inventory partnerships, et. Al. to ensure campaign tactics are executed on-time, on-budget, and meet program objectives
  • Develop and drive cross-functional campaign project plans to ensure operational excellence and flawless campaign execution
  • Partner with marketing analytics team & digital team to establish measurement frameworks, monitor campaign performance, and course-correct as campaign execution unfolds
  • Constantly strive to improve and streamline operational and communication processes among cross-functional campaign teams
  • Contribute to the continued evolution of the campaign “playbook” to establish best practices for the planning and execution of TTD marketing campaigns
  • Coordinate and contribute to campaign post-mortem process, ensuring learnings are captured and applied to future campaigns
  • Maintain global campaigns calendar and lead global calendar update process.

Who you are:

  • 3-5 years of professional experience working in marketing at a brand or agency
  • Experience participating in the development of 360 degree, omnichannel marketing campaigns
  • Experience with writing creative briefs and working with creative teams
  • Excellent analytical, organizational, and time management skills
  • Self-starter that is comfortable “working in the grey”, and building consensus among diverse stakeholders
  • Ability to manage multiple projects at a time and deliver on deadlines
  • Ability to adapt to shifting priorities, requirements, and timelines by utilizing problem-solving skills
  • Ability to work independently as well as collaboratively
  • Proficiency in MS Office suite with an emphasis in Excel and PowerPoint. Experience with Asana a plus.
  • Excellent presentation, oral, and written business communication skills with various audiences and levels
  • You are driven by strategic thinking and don’t shy away from building and improving.
  • You have a passion for advertising and are excited to build new processes, innovate, test & learn, and love to bring creative ideas to your work

#LI-LM2

The Trade Desk does not accept unsolicited resumes from search firm recruiters. Fees will not be paid in the event a candidate submitted by a recruiter without an agreement in place is hired; such resumes will be deemed the sole property of The Trade Desk. The Trade Desk is an equal opportunity employer. All aspects of employment will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.

NY, CO, CA, and WA residents only: In accordance with NY, CO, CA, and WA law, the range provided is The Trade Desk's reasonable estimate of the base compensation for this role. The actual amount may differ based on non-discriminatory factors such as experience, knowledge, skills, abilities, and location. All employees may be eligible to become The Trade Desk shareholders through eligibility for stock-based compensation grants, which are awarded to employees based on company and individual performance. The Trade Desk also offers other compensation depending on the role such as sales-based incentives and commissions. Plus, expected benefits for this role include comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents, retirement benefits such as a 401k plan and company match, short and long-term disability coverage, basic life insurance, well-being benefits, reimbursement for certain tuition expenses, parental leave, sick time of 1 hour per 30 hours worked, vacation time for full-time employees up to 120 hours thru the first year and 160 hours thereafter, and around 13 paid holidays per year.  Employees can also purchase The Trade Desk stock at a discount through The Trade Desk’s Employee Stock Purchase Plan. 

The Trade Desk also offers a competitive benefits package. Click here to learn more.

Note: Interns are not eligible for variable incentive awards such as stock-based compensation, retirement plan, vacation, tuition reimbursement or parental leave

At the Trade Desk, Base Salary is one part of our competitive total compensation and benefits package and is determined using a salary range. The base salary range for this role is
$63,500$116,500 USD

Last updated on Mar 18, 2024

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