Employers / Recruiters

Promotional Design Lead (m/f/x)

wayfair · 15 days ago
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Wayfair believes everyone should live in a home they love. Through technology and innovation, Wayfair makes it possible for shoppers to quickly and easily find exactly what they want from a selection of millions of items across home furnishings, décor, home improvement, housewares and more. Committed to delighting its customers every step of the way, Wayfair is reinventing the way people shop for their homes - from product discovery to final delivery.

The role is based in the Wayfair Berlin office on Alexanderplatz - Monday to Thursday in office, Friday remote.

This position is limited to two years with the option of extension.


Who We Are

We’re looking for someone to help take Wayfair’s digital promotions and retail design to a whole new level - helping us discover new and innovative ways to reach customers - especially when it comes to events like Black Friday, Way Day and more.

That’s where you come in! Wayfair is looking for someone to champion our Promotional Design… leading the creation and roll-out of full multi-channel campaigns which showcase and present our brand in the most enticing way possible.

The ideal candidate is someone who has a combination of magic and logic - a skilled, meticulous, and motivated designer  who can create great look & feels for promotions, but also understands how that look can apply to 100s or 1000s of assets across the UK, Germany and Ireland. The creative  team is very efficient and well structured - and your key collaborators would be the head of copy, creative ops and promotional strategy.

The role will report directly to the Creative Lead of Wayfair EU, with a reporting team of a designer and multiple freelancers, and partnering with both creatives and cross-functional partners. 

To be considered you must have an online portfolio.

Your work should demonstrate a strong eye for design, a respect for both creating and elaborating on brand standards. Your portfolio should exhibit a love of experimentation and a command of available technology.


What You’ll Do: 

  • Leading the development and rollout  of creative campaigns across Germany, Ireland and the UK, producing assets for a variety of mediums and styles.
  • A quick study - someone who can seamlessly manage multiple projects across many channels.
  • Be a quick learner, who’s able to jump onto new projects and quickly deliver
  • Be an organized team player, willing to pitch in to maintain efficient workflow
  • Take approved concepts through final artwork to proof check and approval - adapting design visuals and artwork into specified layouts and other digital/print work
  • Follow brand guidelines & standards closely, while using past learnings and data to enhance assets.
  • Interpret needs, objectives, and direction from multiple sources to ensure design execution meets brand standards, business goals & customer expectations while still driving strategy and maintaining a holistic level of brand awareness and consistency.
  • Help build a culture of open and constructive feedback, where everyone leaves their ego at the door and works together for the same goals
  • Fluency in English. We speak English at work, but design for UK and German markets
  • Can do attitude and willing to test and learn and try new things.
  • Ability to drive promotional sale strategy and understand internal analytics as well as what our competitors are doing.


What You’ll Need

  • 3-5 years of experience
  • Experience working with cross-functional peers on multiple deadlines.
  • Experience leading a small team or unit - with clear goals and objectives.
  • An impeccable understanding of design, color, aesthetics, and typography principles.
  • Understanding of Social Media and Digital platforms and design aesthetics.
  • Ability to prioritize and manage work, adhering to project timelines.
  • The ability to produce quality work under tight deadlines is a must.
  • Proficiency in Adobe Creative Suite,  Sketch proficiency would be a plus.
  • An affinity for current industry developments, design trends, and technologies
  • Understanding of customer journey on marketing platforms and basic UI/UX design experience is a plus.
  • Proficiency with animation would be a plus.


About Wayfair Inc.

Wayfair is one of the world’s largest online destinations for the home. Whether you work in our global headquarters in Boston or Berlin, or in our warehouses or offices throughout the world, we’re reinventing the way people shop for their homes. Through our commitment to industry-leading technology and creative problem-solving, we are confident that Wayfair will be home to the most rewarding work of your career. If you’re looking for rapid growth, constant learning, and dynamic challenges, then you’ll find that amazing career opportunities are knocking.

No matter who you are, Wayfair is a place you can call home. We’re a community of innovators, risk-takers, and trailblazers who celebrate our differences, and know that our unique perspectives make us stronger, smarter, and well-positioned for success. We value and rely on the collective voices of our employees, customers, community, and suppliers to help guide us as we build a better Wayfair – and world – for all. Every voice, every perspective matters. That’s why we’re proud to be an equal opportunity employer. We do not discriminate on the basis of race, color, ethnicity, ancestry, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, genetic information, or any other legally protected characteristic.

Your personal data is processed in accordance with our Candidate Privacy Notice ( If you have any questions or wish to exercise your rights under applicable privacy and data protection laws, please contact us at

Last updated on Jun 3, 2024

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